With the market growing at 12-15 per cent overall, the compactor segment is at over 23-25 per cent. 'In the case of Escorts, we are growing at about 30 per cent,' says Ajay Mandahr, Chief Executive, Escorts Construction Equipment. 'We cater to material handling, earthmoving and road construction. All our served segments are currently on the growth trajectory thanks to the infrastructure investments taking place. We are witnessing demand from all these sectors,'he says, as he shares more...
Technology innovation: At Excon, we showcased the CT Smart 15, compact crane with 6 m turning radius. The second product we launched is a compactor, which basically addresses clients looking for 12-tonne class compactors. The name is EC 3212 where - 32 (kg per cm), which stands for the static linear load and 12 (tonne) for operating weight of the machine. It is designed to give optimum performance. With this, we expect to set a new benchmark in the soil compaction market. The parameters on the machine are set to improve its productivity. At the same time, care has been taken in terms of reliability and reparability.
In addition, changing filters is easy, so every point is accessible on the machine. CT Smart 15 offers a lift height of around 17 m. As you articulate, the load capacity of the machine adjusts automatically. There is a load movement indicator on the machine, besides which we are also adding an anti-lift device, thus taking the safety on site to new standards. Both these machines are developed by our R&D, keeping in view the customers' requirements in India. This dovetails well with our government 'Make in India' initiatives.
Market growth: The pick-and-carry segment has grown at 39-42 per cent over the past year. The compactor segment is over 23-25 per cent. In backhoe, the growth is just about 3-5 per cent. So, the overall market has been witnessing a growth of about 12 to 15 per cent. Amid this, we are growing at about 30 per cent. India is still an infra deficit country, and as per a study, infrastructure investment is expected to be around US$ 7 trillion by 2025. Over US$1.0-1.5 trillion is expected to be invested in infrastructure in the next five years. The current growth of 12 to 15 per cent is the result of the investments and activities happening on ground. The potential available for the construction equipment segment is about US$ 20-25 billion over the next five years and hence we feel the growth of 10-12 per cent should be sustainable over the next couple of years. Another big opportunity is the housing sector, which is showing early shoots of recovery after demonetisation. Growth in the housing sector can be another big enabler for growth in construction equipment. Our current focus is to achieve sustainable growth in our strength areas and be profitable.