Business Fuel has launched metacrust.com for the infrastructure, mining and construction industry.
Bengaluru-based start-up Business Fuel LLP has launched a new platform called Metacrust.com (briefly known as Metacrust), to revolutionise the way the infrastructure, mining and construction industry works in India. This fun and revolutionary H2H e-commerce platform will focus on both the B2B and B2C markets.
Need for an e-commerce platform
It has been a long standing problem - the end-users from heavy industry are facing an information gap, difficulty in financing, comparison of products, buying spare parts and no one-stop solution. Similarly, the OEMs have been facing a similar set of issues like unqualified leads, increased cost of marketing, lead nurturing and customer rapport. That said, Metacrust will play a role in resolving these problems. It is an emerging H2H B2B cum B2C trading platform for machinery, equipment, plants, spare parts and related equipment of these machines. Customers can buy online, via web or through their smartphone, placing their orders conveniently 24 x 7 even with a phone call from the chosen brands and models of machine or equipment.
Talking about the launch, Surya Prakash Singh, Co-founder & CEO, Business Fuel LLP, said, ´With this new platform, we aim to eliminate most of the pain points faced by people belonging to the heavy industry. Our prime focus is to make this comprehensive portal a default platform and an end-to-end solution for all its end-users.´ The graduate-entrepreneur is determined to execute his plan to reality, win and be ahead of competition with this new unique e-commerce platform. Singh hopes that with the support of his team, colleagues, friends and family, he will reach the aim of his dreams for Business Fuel.
Explaining about Metacrust.com, Ashish Choudhary, Co-founder & COO, Business Fuel LLP, said, ´While almost all the industries have solutions online, the heavy industry largely remains offline and non-tech savvy. Metacrust.com aims to help these non-tech savvy users to look for solutions online. We call it to be a H2H (Human to Human) e-commerce platform, where we intend to be the voice of the seller as well as the buyer and not just a lead or enquiry forwarding system, by addressing the gap through the traditional and digital way. No other e-commerce player or platform has made this kind of effort to bring in this kind of one click or one call platform for the heavy machines industry, where most of the transactions largely remain offline.´
The perfect platform
Metacrust.com consists of three platforms - for buying new equipment or machines for customer; selling and renting their machines; and buying of spares and accessories added with other value-added benefits like logistics, insurance and financial loans to the user. These platforms will be able to ease out basic services of getting information, place enquiry, negotiate, place order in less or bulk quantity, get the delivery of the goods or products ordered at their doorstep for all types of machines, equipment, vehicles and plants, including spares and accessories of these machines.