Top Challengers 2013-14 - Kalyani Steels Ltd

”We were clearly saved by our innovative efforts to build cost competitiveness.” - RK Goyal, Managing Director, ” Kalyani Steels Ltd.A part of the $ 2.5-billion plus Kalyani Group, Kalyani Steels Ltd (KSL) has not only defied many odds in both the steel and power sectors but performed consistently this, against the backdrop of the ban on iron ore mining in Karnataka, Odisha and Goa, a volatile exchange rate, high energy costs, slowdown in downstream industries and increasing competition. ´In this tough environment, we saw the opportunity to improve our competitiveness,´ remarks RK Goyal, Managing Director, Kalyani Steels Ltd. ´While an optimised product mix and high quality of steel coupled with a strong sales push helped us maintain our topline growth, our cost-competitiveness helped us improve the bottomline.´ Further, KSL has expanded its product mix to cater to industries such as energy, petroleum and bearings. One game changer for KSL, according to Goyal, was a strong focus on cost reduction with the use of sinter plants, pulverised coal injection, hot blast stoves, and energy optimisation. Moving ahead, KSL will continue to focus on cost leadership, service, innovation and value creation. ´Our vision is to be the best-in-class steel company, not only in the country but globally,´ asserts Goyal.