Sorab Agarwal, Executive Director, ACE Ltd

01 Jul 2021

Action Construction Equipment Ltd (ACE) is the largest mobile crane manufacturer in India and the world’s largest manufacturer of pick-‘n’-carry cranes. In addition to mobile cranes, it also offers mobile and fixed tower cranes, crawler cranes, piling rigs, truck-mounted cranes, lorry loaders, backhoe loaders, vibratory rollers, motor graders, forklifts, warehousing equipment, tractors and harvesters and other equipment. ACE has a consolidated presence in all major infrastructure, construction, heavy engineering and industrial projects across the country and is now making headway into the earthmoving and road machinery segments as well. The company has an in-house R&D department (DSIR-Government of India approved) that works continuously towards product upgradation, development of new models and value engineering. Further, ACE has the widest sales and service network, operating from 100+ locations. Sorab Agarwal, Executive Director, ACE Ltd, shares more on:

  • The strategies adoped to overcome COVID-19 and other challenges in FY2020-21
  • Major contributors to growth in FY2020-21
  • Decisions avoided/made that helped maintain topline and bottomline
  • Plans for growth in FY2021-22 and beyond
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