The construction industry for the longest time used red clay bricks. The fundamental issue, however, is that it used red soil for mass production, which is the topmost layer of any produce. And, this key ingredient was old technology and contributing to soil erosion. And this led Darshan Kumar to establish Maxlite ACC Blocks.
“I established Maxlite to replace the hazardous red clay bricks with AAC blocks. I really wanted to make an impact to our environment,” says Darshan Kumar, Founder and Managing Director, Maxlite AAC Blocks. He goes on to add that the primary advantage of ACC blocks is that the key ingredient for production is fly-ash. “Fly-ash is an industrial pollutant, hence recycling which would mean impacting the environment double-fold,” Kumar adds, further elaborating on other advantages it carries such as higher strength, lower cost, and energy-efficacy as compared to the standard red clay bricks.
Kumar always wanted to make a difference in the business world. And he was passionate about establishing a business that is eco-friendly. “I feel responsible towards the environment and it is with that in mind-set I initiated Maxlite, a source for profitable business and an eco-friendly one,” shares Kumar.
Year of establishment: 2017
Achievement: Till date, recycled over 60,000 tonne of hazardous fly-ash pollutant to make the AAC blocks that have saved an approximate of 5,000 tonne of CO2 emissions.
Clientele: Quality of the AAC blocks produced is a testament to the company’s 150+ stockists, 75+ premier projects and over 7,500 retail customers in India.