Ashiana To Invest Rs 4.25 Billion In Senior Living

Realty firm Ashiana Housing Ltd plans to invest Rs 4.25 billion during the 2025–26 fiscal year for the development of senior living homes. In a regulatory filing, the company stated it is "contemplating a total outlay of Rs 4.25 billion towards senior living during FY2025–26".
The funds will go towards landowner payouts, construction and execution costs, and other project-related expenses.
Commenting on the company’s strategy, Ankur Gupta, Joint Managing Director at Ashiana Housing, said, “Senior living is more than a business segment for us; it is a long-term commitment rooted in demographic need and social relevance.”
He added that the increased investment, along with the company’s planned entry into Mumbai, Bengaluru, and other cities, reflects Ashiana’s belief in the growing senior housing market and its ability to deliver integrated housing with ongoing community support.
In 2024–25, Ashiana Housing invested Rs 2.13 billion in senior living and recorded sales worth Rs 3.82 billion from this segment. It is now targeting Rs 4.5 billion in sales for the current year.
Gupta noted that the company is actively seeking land parcels, though rising prices have made acquisitions more challenging. Ashiana currently has nine ongoing projects—three in Bhiwadi (NCR), three in Chennai, and one each in Jaipur, Pune, and Lavasa—with plans to expand into Mumbai and Bengaluru. 

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