Assetz Buys Land in East Bengaluru for Rs 14 Billion Project

Bengaluru-based real estate developer Assetz has acquired an 11.5-acre land parcel along the Old Madras Road–Hoskote Highway in East Bengaluru to develop a luxury residential community, with an estimated gross development value exceeding Rs 14 billion. The acquisition is supported by Motilal Oswal Alternates (MOA) and includes a joint development agreement with Vanshee Builders & Developers Pvt Ltd.
The premium residential project will feature highway-facing support amenities and cover a saleable built-up area of 1.4 million square feet, comprising around 800 units. This move further consolidates Assetz’s footprint in East Bengaluru, where it already has notable developments such as Marq, Bloom & Dell, Sun & Sanctum, 66, and Shibui.
“Strategic land acquisition has always been central to our development strategy, forming the base well ahead of execution,” said Sunil Pareek, Executive Director at Assetz. “Over the past two years, we have built a pipeline of 17 million square feet across 19 projects, capable of delivering 9,000 homes. With 10 launches this year, our focus remains on offering long-term value to both buyers and communities.”
In July, Motilal Oswal Alternates closed its sixth real estate fund with a corpus of Rs 20 billion. Anand Lakhotia, Managing Director and Co-Head (Real Estate) at MOA, said, “We are well-placed to support quality land acquisitions. Our partnership with Assetz reflects our confidence in their execution capabilities and commitment to sound governance, aligning with our investment philosophy.”
Since its inception in 2006, Assetz has delivered 20 residential and commercial projects spanning around 15 million square feet. In the residential sector alone, the company’s growing portfolio now includes 46 projects — either delivered, launched, or under approval — with a cumulative development potential of 45 million square feet. 

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