Located near the Satellite Town Ring Road (STRR), the newly acquired land is strategically positioned in one of Bengaluru’s high-potential growth corridors. The development is aimed at capitalising on increasing demand for plotted housing in well-connected suburban areas.

Doddaballapur has emerged as a prominent real estate destination due to its proximity to Kempegowda International Airport, growing industrial investments, infrastructure developments like STRR, and nearby scenic locations including Nandi Hills.

This acquisition strengthens Godrej Properties’ presence in North Bengaluru, aligning with its strategy to expand in key growth corridors through planned residential communities. Bengaluru continues to be one of the company's focus markets.