Valueline launches Artceram’s Chic Collection in India

Valueline has introduced the Chic Collection and Jolie Freestanding Basin by The Artceram in India, reinforcing its position as a curator of luxury home solutions. Known for Italian innovation in bathroom design, The Artceram’s latest range blends modern minimalism with timeless elegance.

The Chic Collection redefines bathroom aesthetics with wall-hung, rimless sanitaryware and deliberately exposed chrome or gold hinges, inspired by Art Déco design. It is available in three opulent finishes—Portoro Gold, Bronze Armani, and Calcutta—each offering a distinct texture and visual impact, perfect for modern interiors.

Also debuting is the Jolie Freestanding Basin, a sculptural unit combining basin and pedestal, unified by a signature metal ring in chrome, gold, or matte black. Offered in both monochrome and two-tone options, it serves as a functional focal point for any space.

Rooted in sustainability and design innovation, the Chic Collection is now available at Valueline showrooms across India. The brand continues to offer Indian consumers globally inspired, high-end solutions for contemporary bath spaces.

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