Happy Holidays S.A. has signed an Investment Agreement with Qatar-based JTA Investment Holding for the development of the sustainable SARTIMARE Beach Resort & Spa project in Sarti, Halkidiki, Greece.

Under the agreement, JTA Investment Holding will invest €65 million in the development. The project will be built on a site of approximately 120,900 sq m, with construction scheduled between 2027 and 2030.

Designed with a strong focus on environmental responsibility, SARTIMARE will include luxury hospitality facilities, premium residences and villas, wellness amenities, retail, food and beverage outlets, and marina infrastructure.

The project’s valuation is expected to exceed €100 million as key development milestones are achieved.

The partnership combines Happy Holidays S.A.’s experience in Greek tourism development with the global network and financial strength of JTA Investment Holding. The project aims to create one of the Mediterranean’s leading sustainable luxury destinations.

George Iosifidis, Founder and Owner, Happy Holidays S.A., said the signing of the agreement marks a major milestone for the SARTIMARE project. He said the cooperation with JTA Investment Holding provides the financial strength and international reach required to bring the vision to life.

Iosifidis added that the investment reflects international confidence in Greece’s tourism sector and will help attract foreign direct investment into the country.

Dr Amir Ali Salemi Zadeh, Founder and CEO, JTA Investment Holding, said the company has strong confidence in the future of Greece’s tourism sector and in the potential of the SARTIMARE project.

He added that the investment forms part of JTA’s long-term international strategy in tourism and real estate, and is expected to support Greece’s economic development, employment creation and position as a leading global destination.

The project is expected to upgrade Halkidiki’s tourism infrastructure, create jobs during construction and operations, and attract international visitors and investors from Europe and the Middle East.