Sub-Rs 7.5 Mn Homes See Strong Buyer Demand: Magicbricks
Homes priced below Rs 7.5 million accounted for nearly 43 per cent of total housing demand during the quarter, but represented only 17 per cent of active residential listings. This disparity underscores a clear gap between buyer preferences and available supply.
On the supply side, new residential launches were largely concentrated in higher price categories, especially in the Rs 1.5–30 million range. The report attributes this skew to rising land and construction costs, regulatory expenses in urban markets, and developers’ preference for premium and upper-mid segments that offer more stable margins.
Demand for homes below Rs 7.5 million remains largely end-user driven, supported by steady household formation, improving infrastructure in peripheral and emerging micro-markets, and a growing preference for home ownership among first-time buyers. Even as overall housing demand saw seasonal moderation during the quarter, value-led segments demonstrated relatively higher resilience across major cities.
Magicbricks noted that addressing the demand–supply imbalance will be critical to sustaining transaction momentum in 2026. Greater focus on cost-efficient development, supportive policy measures around affordable housing thresholds, and faster project execution could help better align supply with buyer expectations.
The findings point to a broader shift towards stable, end-user-led growth in India’s housing market, with affordability and value emerging as decisive factors shaping future supply strategies.