CRED–IndusInd Launch RuPay Card with 5% E-comm Rewards
CRED has partnered with IndusInd Bank to launch the CRED IndusInd Bank RuPay Credit Card, offering an unconstrained rewards program across all e-commerce platforms with instant, flexible redemption options.
Designed for digital-native CRED members with multiple cards and a preference for online shopping, the new program eliminates compromises by providing higher rewards for every online purchase and seamless redemption across flights, hotels, 500+ merchants, and 2,000+ products on the CRED store.
Key Features:
- 5% rewards on all e-commerce spends
- 1% rewards on offline purchases and CRED Scan & Pay transactions
- Flexible redemption across flights (powered by Ixigo), 8,00,000+ hotels (powered by Expedia), merchants, and products, with every point equal to Re.1
- Hassle-free use with automatic points application
- Zero joining fee and quick 2-minute digital onboarding
Kunal Shah, Founder of CRED, said, “The creditworthy deserve the freedom of choice. This program turns every online spend into an act of self-expression, with rewards that follow taste, not terms.”
Soumitra Sen, Country Head – Consumer Banking & Marketing, IndusInd Bank, said, “This co-branded card brings together CRED’s curated digital community and IndusInd’s expertise in premium banking, making it the preferred choice for affluent and e-commerce-savvy customers.”
The partnership reinforces both brands’ commitment to innovation, exclusivity, and premium experiences in India’s fast-growing digital payments landscape.
News source: BSE