Maruti Suzuki, Equitas Bank Tie Up for Car Financing

Maruti Suzuki India Ltd has signed a memorandum of understanding (MoU) with Equitas Small Finance Bank to expand vehicle financing access for its customers across India. The collaboration aims to provide a range of tailored and affordable financing solutions for new cars, used cars, and commercial vehicles.

The agreement was formalised with Maruti Suzuki’s Senior Executive Officer Partho Banerjee and Equitas Bank’s Head of Retail Assets, Jagadesh J, exchanging documents in the presence of officials from both organisations.

In a statement, Maruti Suzuki said the partnership would enhance affordability and accessibility of its vehicles for a broader consumer base. The Chennai-headquartered bank plans to leverage its growing customer network to serve the diverse financing needs of Maruti Suzuki’s clientele.

Banerjee said, “Our collaboration will enable us to reach an even wider audience and offer competitive financing to add to the joy of buying a new car. We are confident that this partnership will drive growth and customer satisfaction.”

He added that Maruti Suzuki remains committed to providing simple and convenient finance options for its customers, and the new partnership reinforces that goal.

The alliance reflects a broader trend in India’s automobile sector, where automakers are increasingly partnering with banks and NBFCs to improve credit accessibility and boost vehicle sales across urban and rural markets.

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