REA India reports 31% revenue growth to Rs 5.63 billion in FY24
Agarwala noted, "FY24 has been a year of substantial growth and innovation for our company. Our online events achieved record-breaking collections, underscoring our strong market presence and the effectiveness of our strategies."
The company's new products and innovations have been well-received, driving increased sales. Agarwala highlighted the growing importance of Tier-2 cities in India's real estate market, where emerging urban centres are gaining prominence.
"Our app-first strategy has significantly enhanced consumer engagement, personalized services, and overall user experience," Agarwala added. "This digital focus contributed to a 45% increase in app traffic during the latter half of the fiscal year."
REA India, a subsidiary of Australia's publicly listed REA Group, acquired Elara Technologies in December 2020, which included Housing(dot)com, PropTiger, and Makaan(dot)com. Housing(dot)com, founded in 2012, is a comprehensive proptech platform offering listings for various types of properties across India. PropTiger, established in 2011, operates as a housing brokerage firm, while Makaan(dot)com serves as an advertising platform.
(ET)