Tide To Invest Rs 60 Billion In India Over Five Years
The company will create over 800 new jobs in the next 12 months, taking its total employee strength in India to 2,300. Tide has already fulfilled its initial £100 million investment pledge made during its market entry in June 2021, well ahead of the five-year target.
The new positions will cover product and software development, marketing, member support, and operations. Tide currently employs more than 1,500 professionals across its offices in Delhi, Hyderabad, and Gurugram.
Recently, Tide secured USD 120 million in strategic investment from TPG, a leading global alternative asset management firm, raising its valuation to USD 1.5 billion and marking a major milestone in its global growth journey.
Following this new funding, Tide will further strengthen India’s role as a core operational hub, supporting both domestic and international activities.
Oliver Prill, CEO of Tide, said, “India is one of the largest and most exciting small and medium enterprise (SME) markets in the world, and a key pillar of Tide’s global growth strategy. The strength of India’s entrepreneurial ecosystem, combined with its world-class talent pool, offers immense opportunities for Tide to empower small businesses and deepen UK–India collaboration in fintech.”
Since launching in late 2022, India has become Tide’s fastest-growing market, now serving over 800,000 SMEs in just 2.5 years. Indian SMEs now account for the majority of Tide’s 1.6 million global member base.
With 66 million micro, small and medium enterprises (MSMEs) nationwide, Tide views India as a strategic growth opportunity.
Gurjodhpal Singh, CEO of Tide India, said, “Indian SMEs are at an inflection point — growing rapidly, formalising, and adopting digital tools at scale. This investment will deepen our product development in India and accelerate localisation to serve the unique needs of small businesses. India’s exceptional talent base will be pivotal in driving innovation and Tide’s global expansion strategy.”
The investment firmly positions India as one of Tide’s key global growth engines, strengthening its role in the country’s burgeoning fintech and SME ecosystem.