Eicher Trucks and Buses, a business unit of VE Commercial Vehicles (VECV), has announced a strategic partnership with Pickkup, a tech-enabled logistics provider, for the phased deployment of 100 Eicher Pro X EV Small Trucks across multiple markets. The vehicles will serve retail distributors, e-commerce, FMCG, and perishable deliveries.

The initiative marks a step forward in advancing clean logistics and sustainable urban mobility, accelerating the adoption of zero-emission solutions in high-demand applications.

Pickkup, which operates a 100 per cent electric four-wheeler fleet under an asset-light model, caters to some of India’s largest e-commerce players and logistics firms. With the addition of the Eicher Pro X EV, the company strengthens its mission to deliver efficient and sustainable mid-mile and last-mile logistics solutions.

Manufactured at VECV’s Industry 4.0-enabled Bhopal plant, the Eicher Pro X EV offers best-in-class range, larger cargo capacity, and CCS2 fast-charging compatibility. Supported by Eicher’s Uptime Centre and the My Eicher connected platform, the truck ensures predictive diagnostics, real-time support, and high vehicle availability.

Abhishek Chaudhary, SVP, Small Commercial Vehicles, Eicher Trucks and Buses, said, “This partnership with Pickkup is a significant step in our journey to support customers with future-ready mobility solutions. The phased deployment of Eicher small electric trucks demonstrates not only the confidence in Eicher’s pedigree but also the growing readiness of logistics operators to integrate EVs into their fleet.”

Ankush Sharma, Founder & CEO, Pickkup, added, “Pickkup’s vision is to decarbonise logistics while ensuring operational efficiency at scale. The Eicher Pro X EV, with its offering and connected ecosystem, fits perfectly into our growth strategy. With Eicher’s partnership, we can expand faster and serve more customers.”

With its robust design, largest cargo body in the segment, and fast-charging capability, the Eicher Pro X EV is purpose-built for high-demand logistics. Backed by Eicher’s engineering excellence and service support, it promises superior uptime and performance across diverse applications.