Mansion House Brandy Crosses 10 mn Cases
03 Apr 2026 CW Team
Tilaknagar Industries Limited (TI) reported that its flagship brand, Mansion House Brandy (MHB), surpassed 10 mn cases in sales in fiscal year 2026, up from 8.7 mn cases in fiscal year 2025. The company said the milestone establishes MHB as India’s largest-selling premium brandy and underlines steady consumer demand.\n\nThe company attributed the performance to the strength of the Mansion House portfolio, including Mansion House French Brandy, Mansion House Reserve and Mansion House Flandy flavoured brandy. MHB also received recognition in Drinks International's The Millionaires' Club reports of 2024 and 2025 as India’s largest-selling brandy and the world’s second highest-selling brandy by volume.\n\nTI described the milestone as a result of sustained efforts in narrative building and consumer engagement, emphasising warmth, inclusivity and social connection in its marketing. The company said that combining storytelling with product quality and distribution enabled the brand to scale consistently and firmly.\n\nTI said it now intends to leverage enhanced distribution to expand the brandy category beyond its traditional southern base and achieve pan-India reach. Management indicated that the recent acquisition of Imperial Blue has strengthened distribution capability and positioned the company to take the Mansion House portfolio to new markets.\n\nThe company highlighted ongoing innovation and premiumisation across its portfolio, citing the recent launch of Monarch Legacy Edition, described as the only 100 per cent pure grape brandy made from Indian and French grape spirits, and the growing Courrier Napoleon Brandy. TI, which marks a legacy of 90 years since its founding in 1933, said it remains focused on building its luxury vertical, House of TI, and supporting emerging craft spirits through its investment arm.