Pioneer Urban to Invest Rs. 35 bn in Gurugram Residences
Spread across 6.99 acres in Pioneer District, Alura will comprise approximately 250 residences in two towers. The homes will range from 7,000 sq ft to 15,000 sq ft and will be priced from Rs. 280 mn. Construction has begun, with delivery scheduled for Q2 2031. The investment will be funded through equity, debt and customer advances.
Designed by Skidmore, Owings & Merrill (SOM), the project will include signature residences, duplexes and penthouses. Its East Tower will rise approximately 200 metres, while residences will feature slab-to-slab heights of around 13.5 feet, private elevator lobbies, floor-to-ceiling glazing and wraparound balconies measuring up to 10 feet deep and more than 300 feet long in select homes. Buyers will be able to customise internal layouts subject to structural and building services constraints.
The development will include approximately 150,000 sq ft of residence club facilities serving the 250 homes. Planned amenities include restaurants, private dining areas, swimming pools, a gymnasium, spa, salon, sports facilities, children’s activity areas, celebration venues, a library and a business centre. Concierge assistance, housekeeping, laundry, valet parking and in-residence services will also be provided.
Alura has received WELL certification and IGBC Platinum pre-certification. Its design includes treated fresh air, potable water at every tap and structural certification to Seismic Zone V standards. More than 40 specialist consultants are involved, while diaphragm wall construction has been completed and excavation is under way. The project forms part of Pioneer District, which includes residential and commercial developments. Pioneer Urban said it has developed 700 acres in Gurugram over the past four decades.