Increasing urbanisation, rising disposable incomes and evolving consumer preferences for aesthetic interiors have boosted demand for high-end, design-oriented tiles like glazed vitrified tiles (GVT), polished glazed vitrified tiles (PGVT) and digital wall tiles. To stay competitive in both quality and cost, we are investing in newer technologies, automated production lines, digital printing and advanced kilns to enhance consistency, design and operational efficiency. Product differentiation calls for multiple technological incorporations in manufacturing, including digital inkjet printing, glazed vitrified technology (GVT and PGVT), nano-polishing technology, double-charged tiles manufacturing, anti-bacterial glazing, and hydrophobic and easy-clean coatings...