India’s domestic beer manufacturers have urged the government to relax import rules and cut duties on aluminium cans as the industry faces a severe shortage of packaging material. The shortage, driven by rising demand and limited local supply, has disrupted production schedules for several breweries.

Industry representatives have written to the Ministry of Commerce and the Ministry of Finance, seeking temporary relief through faster import approvals and reduced customs duties. They warn that the situation could impact the availability of beer across key markets during the festive season.

Aluminium cans account for nearly half of the beer sold in India and are preferred for their lightweight and recyclable nature. However, supply constraints, coupled with high raw material costs, have increased production challenges for beverage companies.

Brewers have also urged the government to consider classifying aluminium cans as essential packaging material, which would enable smoother import processes and ensure consistent supply for manufacturers.

The industry is optimistic that a policy intervention could stabilise operations and prevent price increases in the near term.