Coforge Limited (Coforge) said it has launched Aeronova.AI, a purpose-built, AI-enabled framework to help airlines transition to order-led retailing. The announcement on May 21, 2026, described the product as designed to move carriers safely and predictably from legacy passenger name record based operations to Offer, Order, Settlement and Delivery (OOSD) models. The company said the framework aims to modernise retailing capabilities while protecting revenue continuity and operational stability.

Aeronova.AI combines reusable assets, AI-assisted automation and airline-specific execution playbooks to provide an acceleration layer for enterprise-scale modernisation. It is intended to enable phased adoption so carriers can move from pilots to production grade operations without disrupting day to day performance. The framework complements existing and emerging retailing platforms rather than replacing them and preserves financial traceability and regulatory integrity.

Erika Moore, Chief Officer, Strategy and Growth at TTH, Coforge, said the company regarded execution, coexistence and scale as the main obstacles to modern retailing at enterprise scale. She said airlines often align on vision but struggle with coexistence of passenger name record environments alongside order native platforms. The launch was presented as a response to those challenges, aiming to reduce mobilisation risk and accelerate the path to order-led operations.

Coforge described itself as an AI native engineering services leader that uses AI and hyperspecialised industry expertise to engineer autonomous enterprises. The company said its approach pairs AI agents with an AI enabled workforce and hybrid pod based delivery units to deliver measurable business outcomes. Benefits asserted included lower operating costs, faster cycle times, higher conversion rates and sustained margin growth, with a focus on trusted and governed AI. The offering was positioned as enterprise grade.