Bartronics India Limited has executed a definitive shareholders agreement with Shree NagaNarasimha Private Limited, operating under the AYOU brand, as part of its Project AVIO Agritech expansion. The agreement has been signed and completion of the transaction is expected over the coming weeks, subject to transfer of funds and customary closing formalities. The transaction is intended to enable a strategic rollout of AI led warehousing across the company's existing network.

Bartronics builds on a strong rural footprint across India's major agricultural corridors, including an established network in the potato belt of Uttar Pradesh and the onion belt of Maharashtra, together with sourcing linkages across other key fruits and vegetables clusters. By combining this physical reach with structured aggregation and technology integration under the AYOU brand, the company plans to create a scalable, efficient and transparent farm-to-market ecosystem. The initiative aims to improve market access and operational coordination for farmers and farm producer organisations.

Following completion of the transaction, Bartronics intends to transform select warehouses into AI enabled smart aggregation and processing hubs operating under AYOU, integrating computer vision based grading, digital quality benchmarking, predictive inventory analytics and batch level traceability systems. The facilities are planned to improve supply precision across commodities including potatoes, onions and a wider basket of fruits and vegetables while reducing wastage and enhancing quality consistency. The systems are also expected to improve demand forecasting and provide real-time visibility across procurement and dispatch flows.

AYOU currently supplies to leading quick commerce and modern trade players such as Swiggy Instamart, Zepto, BigBasket and Blinkit, as well as retail brands including Trent. The introduction of AI at the warehouse layer is expected to strengthen service reliability and traceability standards for these partners while improving price realisation and transparency for farmers across Uttar Pradesh, Maharashtra and other sourcing geographies. Bartronics seeks to embed artificial intelligence into post-harvest infrastructure to convert its agricultural footprint into a data-driven rural commerce platform where structured data supports better planning, reduced supply-demand mismatches and scalable expansion into additional commodities and markets.