Hero Realty Taps VDO.AI for High-Impact Video Campaign in NCR

10 Jul 2025 CW Team

Hero Realty has partnered with adtech firm VDO.AI to launch an AI-powered online video campaign aimed at engaging premium homebuyers across Delhi-NCR. Using VDO.AI’s proprietary Online Video (OLV) ad technology, the campaign targeted high-intent audiences with immersive, contextually relevant video content.

The collaboration reflects Hero Realty’s continued focus on digital-first storytelling to connect with aspirational urban consumers seeking trustworthy and future-ready homes.

“Our pilot campaign with VDO.AI helped us deliver precise, relevant messaging to the right audience at the right time,” said Karan Kumar, Chief Marketing Officer, Hero Realty. “Their AI-powered delivery stood out, and we’re very satisfied with the results.”

Amitt Sharma, Co-founder & CEO, VDO.AI, noted that the campaign marked a significant step in applying AI-driven ad solutions to real estate, while Chief Business Officer Akshay Chaturvedi added, “Strategic video storytelling can turn homebuying journeys into emotionally resonant brand experiences.”

The campaign’s success underscores VDO.AI’s growing role in performance-led video marketing and Hero Realty’s evolving digital outreach strategy.

Equipment

11 Dec 2025

Caterpillar Debuts Three New Cat Excavators at EXCON 2025

Caterpillar Inc., a global leader in construction and mining machinery, strengthened its commitment to India’s infrastructure growth with the debut of three new Cat® hydraulic excavators at EXCON 2025, held from December 9–13 at the Bangalore International Exhibition Centre. The new models—Cat 321, Cat 322 and Cat 324—mark a significant step forward in delivering efficient, digital-ready equipment tailored for India’s evolving construction needs.Designed to support sustainability and productivity on modern jobsites, the machines feature advanced powertrains and intelligent electrohy..

JK Tyre Expands OTR Lineup with Four New Launches at EXCON 2025

JK Tyre & Industries, one of India’s leading tyre manufacturers, introduced four new Off-the-Road (OTR) tyres at the 13th edition of CII EXCON 2025, South Asia’s largest construction equipment exhibition, underway at the Bangalore International Exhibition Centre. The latest additions strengthen the company’s OTR portfolio and reaffirm its focus on delivering advanced mobility solutions for construction, mining and industrial operations.The new tyres were unveiled by R Mukhopadhyay, Director (R&D), JK Tyre. Among the highlights was the debut of the SKY GRIP, a specialised tyre des..

ACE, Sanghvi Movers Ink MOU to Boost India-Made Heavy Crane Adoption

Action Construction Equipment (ACE), the world’s largest pick-and-carry crane manufacturer and a leading Indian construction equipment maker, has entered into a strategic Memorandum of Understanding with Sanghvi Movers, Asia’s largest and the world’s fifth-largest crane rental company. The partnership aims to accelerate the deployment of indigenously manufactured heavy slew cranes, particularly truck cranes and crawler cranes, across large-scale infrastructure and industrial projects in India.The alliance aligns strongly with the Government of India’s “Aatmanirbhar Bharat” and “M..