LIXIL Studio has gone virtual, bringing innovation to your doorstep
Interiors

LIXIL Studio has gone virtual, bringing innovation to your doorstep

The company has launched a one-of-a-kind online virtual experience studio, marking a bold new step toward a more Digital future – one in which customers, architects, and designers are not bound by the constraints of a physical world, especially one that is becoming increasingly distant in the pandemic environment. 

The virtual platform, which is based on The LIXIL Studio (TLS), a state-of-the-art, 13000 sq. ft. innovation and experience centre in Bengaluru, is a one-of-a-kind portal that highlights the best of GROHE and American Standard's offerings, including the company's most iconic, innovative, and ground-breaking products and solutions.

Users may view the different display zones and bathroom designs in full HD realism from the comfort of their homes or offices, or even on the move via their mobile devices. They may look at each zone from various perspectives, zoom in to examine items up close, or zoom out to see the overall concept or setup.

Furthermore, all of this is possible at any time of day, making the virtual studio available 24 hours a day, seven days a week — another real world barrier that LIXIL has broken down with the virtual platform.

The opportunity to engage live with LIXIL Inside Sales professionals, who are glad to assist customers with their inquiries and give more information on goods and solutions to help them create their dream bathroom, is perhaps the platform's most customer-centric feature.

Speaking on the launch of the virtual studio, Mr. Bobby Joseph, Leader, LIXIL Water Technology (LWT), India & Sub-Continent, observed, “As we all know, Digitization is not just a trend for the future, but also an inevitable reality of the present. Events like the recent pandemic have only accelerated the adoption and integration of Digitization into most aspects of our lives and work. There is no reason why the bathroom industry should be left behind.”

“As a leading brand in the industry, it is our vision to spark a Digital revolution in bathroom design and specification. We want to leverage the power of Digitization to make our world-class products and solutions easily accessible to all, anytime, anywhere - regardless of distance from the nearest showroom or social distancing norms.”, Mr. Joseph added. “With pioneering initiatives like the virtual studio and our proficient Inside Sales team, we will be able to remotely and efficiently cater to customer needs from anywhere across the country. This truly is an important milestone in our journey towards using Digitization to get closer to our customers.”


The company has launched a one-of-a-kind online virtual experience studio, marking a bold new step toward a more Digital future – one in which customers, architects, and designers are not bound by the constraints of a physical world, especially one that is becoming increasingly distant in the pandemic environment. The virtual platform, which is based on The LIXIL Studio (TLS), a state-of-the-art, 13000 sq. ft. innovation and experience centre in Bengaluru, is a one-of-a-kind portal that highlights the best of GROHE and American Standard's offerings, including the company's most iconic, innovative, and ground-breaking products and solutions.Users may view the different display zones and bathroom designs in full HD realism from the comfort of their homes or offices, or even on the move via their mobile devices. They may look at each zone from various perspectives, zoom in to examine items up close, or zoom out to see the overall concept or setup.Furthermore, all of this is possible at any time of day, making the virtual studio available 24 hours a day, seven days a week — another real world barrier that LIXIL has broken down with the virtual platform.The opportunity to engage live with LIXIL Inside Sales professionals, who are glad to assist customers with their inquiries and give more information on goods and solutions to help them create their dream bathroom, is perhaps the platform's most customer-centric feature.Speaking on the launch of the virtual studio, Mr. Bobby Joseph, Leader, LIXIL Water Technology (LWT), India & Sub-Continent, observed, “As we all know, Digitization is not just a trend for the future, but also an inevitable reality of the present. Events like the recent pandemic have only accelerated the adoption and integration of Digitization into most aspects of our lives and work. There is no reason why the bathroom industry should be left behind.”“As a leading brand in the industry, it is our vision to spark a Digital revolution in bathroom design and specification. We want to leverage the power of Digitization to make our world-class products and solutions easily accessible to all, anytime, anywhere - regardless of distance from the nearest showroom or social distancing norms.”, Mr. Joseph added. “With pioneering initiatives like the virtual studio and our proficient Inside Sales team, we will be able to remotely and efficiently cater to customer needs from anywhere across the country. This truly is an important milestone in our journey towards using Digitization to get closer to our customers.”

Next Story
Infrastructure Energy

We are among the global top 3 in tech adopti

As energy gains global importance, L&T has built a strong presence across hydrocarbons, power, renewables and green technologies. With energy contributing significantly to its revenues, the company is now focused on sustainability and future readiness. In conversation with PRATAP PADODE, Editor-in-Chief, CW, Subramanian Sarma, Deputy Managing Director & President, L&T outlines the company’s strategy for transition, talent and technology.With energy becoming increasingly vital and a key contributor to L&T’s revenues, how do you see the segment evolving?We’ve been..

Next Story
Real Estate

Redevelopment Rush!

Mumbai is on the cusp of an urban transformation, driven by the pressing need to replace ageing, unsafe buildings with modern, high-density developments. The scale and pace of redevelopment across the city is unprecedented – and yet fraught with complexity.Redevelopment has become a defining strategy for urban renewal in Mumbai. One of the most challenging aspects is the displacement it entails – residents are often required to vacate their homes and live in transit accommodations until the new structures are ready. This raises valid concerns: Will the transit housing meet our needs? Will ..

Next Story
Infrastructure Urban

Vedanta Metal Bazaar Achieves Sales Value of Rs 400 Bn

On National MSME Day, Vedanta, India’s leading critical minerals, transition metals, energy and technology conglomerate announced that its non-ferrous metals e-store has achieved a staggering Rs 400 billion in total sales value. Operated under the name of Vedanta Metal Bazaar, it is the world’s largest non-ferrous metals e-store offering more than 1200 stock keeping units (SKUs) across metals such as aluminium, zinc, lead and copper. The platform brings ease-of-doing business for customers on their fingertips by providing a streamlined, digital-first solution that enables businesses to pro..

Advertisement

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Advertisement

Talk to us?