Fundermax inaugurated their new office cum experience centre in Bengaluru, an expansive building in the far northern suburbs of Bengaluru.Prashanth Reddy, Managing Director, Fundermax says, “Like all passionate projects, this one too has an interesting backstory. For one, this pertains to our own office, a new one. Two, it is an affirmation of our ambitious plans for the new decade. The location – an expansive building in the far suburbs of Bengaluru provided the right setting to show the rich possibilities with Fundermax products. Away from the congestion of Bengaluru’s central business district, the new place was the canvas on which we could unleash our dreams.” ‘Experience’ as a feature in B2B sellingThe basic idea of the new office was to mould it into an experience centre for Fundermax products. While the new office serves as a new administrative office, it is also a platform for an experiential promotion of Fundermax’s products and features such as sustainability, all-weather durability, wastage reduction and optimisation. The new place also includes large warehouse space for the company’s panels and allied items like rivets and marketing material. Thanks to the proximity to the national highway, the location greatly contributes to the ease of doing business by providing convenient truck and container movement, with minimal traffic disturbances. All these advantages add up to an integrated Fundermax ecosystem. Panels of economy“With the project being our own, we had the complete design freedom to put the spotlight on Fundermax as a brand,” adds Reddy. The planned façade comprised of sun blinds tilted on the vertical axis (40 degrees at the upper end and 130 degrees at the lower end), ensuring maximum reduction of heat and glare when the temperature reaches its peak during the day. The panels were used to project borders throughout the intended areas. The façade coverage was substantial, running to a couple of thousand square feet.The other economical aspects of the building included a single server rack that carried security controls, access systems (face detection, security cameras), IT network and intercom facilities.Result: A demo of possibilitiesThe new experience centre stands out for its bright and cheery outlook. The new office has enhanced the brand visibility of Fundermax, more so because of its location which is closer to the highway and railroad. It has led to increased walk-ins from enthusiastic partners and prospective buyers from the architect and designer community.As the visuals reveal, the new office personifies everything about Fundermax – its sustainability features, design efficiencies, and its ability to adapt to any kind of structure. And importantly, the low maintenance costs in the long run. (Communication by the management of the company)