Godrej Properties Sells Rs 10 Bn Worth of Luxury Homes in Gurugram
Real Estate

Godrej Properties Sells Rs 10 Bn Worth of Luxury Homes in Gurugram

In a remarkable display of brand strength and buyer confidence, Godrej Properties Ltd has sold approximately 90 flats worth over Rs 10 billionon the launch day of its new luxury housing project, 'Godrej Astra', in Gurugram's Golf Course Road micro-market.

The project, spanning 2.76 acres, marks Godrej Properties' second major launch in this prime location, reinforcing its commitment to expanding its footprint in the region.

Resilient Demand for Branded Luxury Housing Despite an overall slowdown in India’s residential property market, branded developers continue to see strong sales momentum. According to recent market reports:

PropEquity noted a 23% decline in housing sales across nine major cities in Q1 2025. Anarock reported a 28% drop in housing sales across seven major cities during the same period.

However, well-established developers like Godrej Properties continue to attract buyers, benefiting from a post-pandemic shift in consumer preference towards reputed and reliable real estate brands over lesser-known builders.

Godrej Properties Strengthens Its Position in Gurugram Commenting on the launch success, Gaurav Pandey, MD & CEO, Godrej Properties, stated: “Gurugram is an extremely important market for Godrej Properties, and we look forward to further strengthening our presence there in the coming years.” With premium real estate continuing to command strong interest, Godrej Properties’ latest launch underscores the resilience of high-end housing demand, even in a challenging market environment.

In a remarkable display of brand strength and buyer confidence, Godrej Properties Ltd has sold approximately 90 flats worth over Rs 10 billionon the launch day of its new luxury housing project, 'Godrej Astra', in Gurugram's Golf Course Road micro-market. The project, spanning 2.76 acres, marks Godrej Properties' second major launch in this prime location, reinforcing its commitment to expanding its footprint in the region. Resilient Demand for Branded Luxury Housing Despite an overall slowdown in India’s residential property market, branded developers continue to see strong sales momentum. According to recent market reports: PropEquity noted a 23% decline in housing sales across nine major cities in Q1 2025. Anarock reported a 28% drop in housing sales across seven major cities during the same period. However, well-established developers like Godrej Properties continue to attract buyers, benefiting from a post-pandemic shift in consumer preference towards reputed and reliable real estate brands over lesser-known builders. Godrej Properties Strengthens Its Position in Gurugram Commenting on the launch success, Gaurav Pandey, MD & CEO, Godrej Properties, stated: “Gurugram is an extremely important market for Godrej Properties, and we look forward to further strengthening our presence there in the coming years.” With premium real estate continuing to command strong interest, Godrej Properties’ latest launch underscores the resilience of high-end housing demand, even in a challenging market environment.

Next Story
Real Estate

Supreme Unveils New Brand Identity to Elevate Lifestyle

Supreme, a respected name in Indian real estate with a four-decade legacy, has announced a complete rebranding. The move includes the launch of a new logo and a revamped website, both reflecting the group’s refreshed vision to ‘Elevate Lifestyle’. This brand transformation represents more than a visual refresh—it marks a strategic shift in the company’s mission, visual identity and market positioning. The update will be visible across all of Supreme’s digital, social and offline communication platforms. At the core of the initiative is a renewed focus on purposeful design..

Next Story
Infrastructure Urban

Capri Loans Launches #TarrakiKeHaath Campaign Honouring India’s Everyday Heroes

Capri Global Capital Ltd (Capri Loans), a leading non-banking financial company, has unveiled its latest brand campaign, #TarrakiKeHaath, a powerful tribute to the everyday hands that build India — from kirana store owners and taxi drivers to dhaba workers, tailors, and carpenters. Narrated by Capri Loans’ long-standing brand ambassador and acclaimed actor Pankaj Tripathi, the campaign celebrates the dignity, resilience, and aspirations of self-employed individuals and small business owners who form the backbone of Bharat’s economy. Conceptualized by Rediffusion Brand Solutions, the..

Next Story
Infrastructure Urban

Mphasis Partners with Sixfold to Revolutionize Insurance Underwriting with AI

Mphasis, a leading provider of cloud and cognitive technology solutions, today announced a strategic partnership with Sixfold, a US and UK-based artificial intelligence (AI) underwriting company, to enhance and streamline insurance underwriting processes. As a certified implementation partner, Mphasis will integrate Sixfold’s AI-powered platform to help insurers significantly accelerate submission intake, improve risk assessment accuracy, and reduce underwriting turnaround times. The solution, already in production at several leading carriers, is designed for Life & Disability, Comm..

Advertisement

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Advertisement

Talk to us?