+
JK Tyre drives into rural India with new retail model
Company News

JK Tyre drives into rural India with new retail model

JK Tyre & Industries has launched its ‘JK Tyre Steel Wheels’ retail outlet in Farrukhnagar, Haryana, marking the start of a dedicated rural expansion programme. Targeting towns with populations under one lakh, the initiative aims to strengthen the company's last-mile footprint and promote rural entrepreneurship. Over the next three months, JK Tyre will expand across Haryana, Bihar, Uttar Pradesh, Maharashtra, Tamil Nadu and Telangana, with a pan-India rollout to follow later in the year. The centres will serve as one-stop destinations for tyre-related needs, offering the full product range, competitive pricing, tyre services, and an instant claim facility for non-truck tyres — a first for these regions. Managing Director Anshuman Singhania said, “We are not just building retail points; we are also enabling entrepreneurship and access. These centres will act as vital touchpoints for our brand, delivering consistency, convenience, and confidence.” The company is onboarding local entrepreneurs to manage the centres, integrating them into its national distribution network and fostering grassroots employment. With over 900 exclusive outlets and 6,000+ partners nationwide, JK Tyre continues to reinforce its position as a market leader in mobility solutions.

JK Tyre & Industries has launched its ‘JK Tyre Steel Wheels’ retail outlet in Farrukhnagar, Haryana, marking the start of a dedicated rural expansion programme. Targeting towns with populations under one lakh, the initiative aims to strengthen the company's last-mile footprint and promote rural entrepreneurship. Over the next three months, JK Tyre will expand across Haryana, Bihar, Uttar Pradesh, Maharashtra, Tamil Nadu and Telangana, with a pan-India rollout to follow later in the year. The centres will serve as one-stop destinations for tyre-related needs, offering the full product range, competitive pricing, tyre services, and an instant claim facility for non-truck tyres — a first for these regions. Managing Director Anshuman Singhania said, “We are not just building retail points; we are also enabling entrepreneurship and access. These centres will act as vital touchpoints for our brand, delivering consistency, convenience, and confidence.” The company is onboarding local entrepreneurs to manage the centres, integrating them into its national distribution network and fostering grassroots employment. With over 900 exclusive outlets and 6,000+ partners nationwide, JK Tyre continues to reinforce its position as a market leader in mobility solutions.

Related Stories

Gold Stories

Next Story
Products

Interio by Godrej launches modular workplace solutions

Interio by Godrej has launched Workscapes, a modular workplace solutions category designed to help organisations configure and adapt workspaces to changing requirements. The portfolio combines mobile and compatible furniture and support elements that can be rearranged across different work modes without changes to fixed layouts.Workscapes includes Collaboration Tables, Privacy Solutions, Mobile Markerboards and Space Dividers, Power Solutions, Storage and Support Elements, Meeting and Presentation Tools, and Seating Elements. The range is designed for focused work, collaboration, informal disc..

Next Story
Infrastructure Urban

CAFE-III Gives Auto Industry Investment Clarity

The government’s new Corporate Average Fuel Economy (CAFE-III) norms have provided the automobile industry with a clearer framework for technology investments, according to industry representatives. The framework seeks to balance environmental objectives with flexibility for manufacturers while encouraging the adoption of flex-fuel vehicles and biofuels. Society of Indian Automobile Manufacturers (SIAM) President Shenu Agarwal said the five-year framework would give automakers greater predictability to plan investments and accelerate innovation. He said the regulation established annual targ..

Next Story
Infrastructure Energy

Mines Ministry to Auction Two Offshore Mineral Blocks in Andaman Sea

The Ministry of Mines will launch an auction of two offshore mineral blocks in the Andaman Sea on Thursday, seeking to unlock India’s offshore mineral potential and strengthen long-term mineral resource security. The blocks will be offered under a composite licence, which permits exploration and development activities in accordance with the applicable regulatory framework. The ministry said the auction was intended to encourage systematic exploration, attract investment and promote the use of advanced technologies for offshore mineral exploration and development. The initiative is also aimed..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

SPECIAL OFFER
QR Code