Tupperware to launch 1,000 retail stores across India in next five years

27 Sep 2021 CW Team

Kitchenware brand Tupperware is planning to launch 1,000 retail stores across India for the next five years, as a part of its expansion plans. The company is also planning to increase sales through a digital platform.

Tupperware India Managing Director Deepak Chhabra recently announced the opening of the company's 100th retail store in Chennai, with the Southern zone accounting for 35% of sales.

The stores, according to Chhabra, will be run on a franchise model and will sell the brand's most popular products.

Chhabra informed that the South and West contributed 35% each to the company's revenue.

The company's business strategy was to rely on direct selling for 80% of revenue, retail stores for 12%, and eight % through online mode.

With the aggressive expansion plan, Chhabra said that the current 80% contribution from direct selling will drop to 65%, while revenue from retail stores will increase to 35% from the current 12%, and revenue from online will remain unchanged 10%.

Regarding the impact of the Covid-19 outbreak, Chhabra informed that, like any other industry, the company experienced a surge in demand for its products due to the work from home culture.

Tupperware has a large number of storage solutions as a brand, and in fact, the company's growth in 2020 was 24%, compared to 7% the previous year.

Chhabra told the media the company has a world-class manufacturing facility in Dehradun, Uttarakhand, that serves the domestic market as well as shipping to more than 35 countries.

Exports have remained consistent, even increasing in the last two years. Tupperware has done well as a result of increased demand.

Image Source

Real Estate

05 Dec 2025

RBI Rate Cut Boosts Confidence Across Housing Market

Industry Context and Market DynamicsThe real estate industry has welcomed the RBI’s rate cut as a timely boost to affordability and demand. With home prices having risen steadily across major markets, even a marginal reduction in interest rates meaningfully strengthens purchasing power, especially for first-time and mid-income buyers.Ashish Jerath, President – Sales & Marketing, Smartworld Developers, observes:“The RBI’s 25-basis-point cut, bringing the repo rate down to 5.25%, is a timely boost for the real estate sector. Lower interest rates reduce borrowing costs, enabling homeb..

BMC Resumes Rs 170 Billion Road Works, Targets 80 per cent By Jan 2026

Following the withdrawal of the southwest monsoon in October, the Brihanmumbai Municipal Corporation (BMC) has restarted work on 645 roads—covering 297.49 kilometres—under its large-scale concretisation programme. Data shows that more than 60 per cent of the resumed works are located in the western suburbs. Officials said the civic body aims to complete concretisation on 80 per cent of the roads where fresh work has begun by January 2026. Launched in 2022, the Rs 170 billion project seeks to concretise 700 kilometres of roads across Mumbai. All civil works were halted during the monsoon ..

India Pushes Digital Shift In Urban Land Mapping

The Department of Land Resources (DoLR) under the Ministry of Rural Development has convened a National Symposium on NAKSHA – the National Geospatial Knowledge-based Land Survey of Urban Habitations – to advance India’s transition to modern, technology-driven land mapping. Speaking at the inaugural session, Secretary Manoj Joshi underscored the urgent need to move revenue departments away from outdated, tape-based methods and rough hand-drawn sketches. He stressed that adopting latitude–longitude-based digital mapping and GIS-linked registration systems is essential for economic stabi..