+
Caterpillar revives Trial series with new video
Equipment

Caterpillar revives Trial series with new video

Continuing the company’s successful Cat Trials series, a total of eight videos which have logged more than 18 million views, Caterpillar released its first new Cat Trial video in four years. The Cat Trial #9: PAC-MAN™ takes on the video-gaming world to celebrate Caterpillar’s 95th anniversary, while PAC-MAN celebrates its 40th anniversary, by showcasing Cat® products, technology and services.

“These trials are designed to surprise and delight our customers and prospects, as well as people outside our industry,” says Victoria Keese Morrissey, Global Marketing and Brand Director, Caterpillar. “Challenges the ghosts pose to PAC-MAN strike a unique metaphor for obstacles lurking around each corner of the jobsite. POWER PELLETS represent the role Cat dealer services play in helping our customers overcome these challenges.”

The Cat Trial #9: PAC-MAN plays out on a 162.4-ft x 180.4-ft (49.5-m x 55-m) version of the iconic PAC-MAN gameboard—19,040 per cent larger than the original scale of the maze on the classic arcade screen—and was built and played using the latest Cat equipment as well as grade and remote technology.

Commenting on the collaboration, Yutaka Fuse, Head – PAC-MAN Licensing & Branding Team for BANDAI NAMCO Entertainment Inc (owners of the PAC-MAN brand), said, “We appreciate Caterpillar approaching us and giving a nod to PAC-MAN’s 40th anniversary in a truly unique way, and we were excited to work with them. It’s amazing how Caterpillar’s equipment was able to precisely recreate the iconic PAC-MAN maze in the real world on such a grand scale. We were astonished by the final product.”

Gameboard construction 
The original PAC-MAN gameboard design was loaded into the Cat GRADE with 3D system on the 336 Next Gen excavator, eliminating the need for stakes and grade checkers, saving time in the construction. In total, 70 labour hours were required for the 336 to create the life-size gameboard. Roughly 6,880 cu yd (195 cu m) of cut/fill dirt was removed to build the maze that was comprised 151 corners and 4-ft tall (1.2 m) walls. Support equipment to construct the gameboard, also using Cat GRADE with 3D to ensure they followed the same plan, included multiple field prep Cat dozers, Cat wheel loaders, a 323 excavator, trucks and water wagons.

“Cat GRADE with 3D enabled the workers to only handle material one time for digging, loading, hauling and dumping,” explains J Archie Lyons, Creative Director, Global Brand Strategy and Activation for Caterpillar. “Reducing material handling is just one of the challenges our customers face, and Cat Grade technology greatly enhances jobsite efficiency.”

Five Cat 236D3 remote controlled skid-steer loaders, rented from The Cat Rental Store, were used for play to represent PAC-MAN and the four ghosts – BLINKY, INKY, CLYDE and PINKY. PAC-MAN and ghost avatars placed atop the Cat loaders could be seen above the maze walls.

The four-corner POWER PELLETS that put PAC-MAN on the offensive represent Cat dealer services—Customer Value Agreements, Repair Options, Cat Financial and Cat App helping with fleet management, financing and maintenance, Cat Services give customers an extra efficiency boost in the field.

Caterpillar also stayed true to the original game by including fruit bonuses, represented by Cat parts boxes. Fruit is how PAC-MAN earns points, which in turn helps to earn additional lives, like how Genuine Cat Parts allow customers to get more life out of their machines to get the job done.

“As a unique surprise at the end, we wanted to pay homage to the original game, in a way only Caterpillar could. Due to available memory at the time, level 256 experiences an integer overflow and the right side of the board can’t be rendered,” explains Lyons. “We have duplicated the original screen’s look of level 256 with our real-life PAC-MAN game, using four Cat dozers to create the effect.”

The participants controlling the Cat 236D3 skid steers using line-of-sight remote control systems were:

  • PAC-MAN – Jim Kosner of JIMAX Landscaping & Demolition, Peoria, Ill.
  • BLINKY – Joey Stone, NASCAR/Richard Childress Racing (RCR) eSports driver of the #8 Virtual Cat car
  • INKY – Alfonso Farjardo of Horsepower Site Services, Charlotte, N.C., a Caterpillar Global Operator Challenge regional finalist
  • CLYDE – Tom Gardocki, The Dirt Ninja, social media influencer, professional heavy equipment operator in landscaping and construction
  • PINKY – BLITZ, social media influencer, YouTube gaming content creator and civil engineer

Source: Caterpillar Press Release





Continuing the company’s successful Cat Trials series, a total of eight videos which have logged more than 18 million views, Caterpillar released its first new Cat Trial video in four years. The Cat Trial #9: PAC-MAN™ takes on the video-gaming world to celebrate Caterpillar’s 95th anniversary, while PAC-MAN celebrates its 40th anniversary, by showcasing Cat® products, technology and services.“These trials are designed to surprise and delight our customers and prospects, as well as people outside our industry,” says Victoria Keese Morrissey, Global Marketing and Brand Director, Caterpillar. “Challenges the ghosts pose to PAC-MAN strike a unique metaphor for obstacles lurking around each corner of the jobsite. POWER PELLETS represent the role Cat dealer services play in helping our customers overcome these challenges.”The Cat Trial #9: PAC-MAN plays out on a 162.4-ft x 180.4-ft (49.5-m x 55-m) version of the iconic PAC-MAN gameboard—19,040 per cent larger than the original scale of the maze on the classic arcade screen—and was built and played using the latest Cat equipment as well as grade and remote technology.Commenting on the collaboration, Yutaka Fuse, Head – PAC-MAN Licensing & Branding Team for BANDAI NAMCO Entertainment Inc (owners of the PAC-MAN brand), said, “We appreciate Caterpillar approaching us and giving a nod to PAC-MAN’s 40th anniversary in a truly unique way, and we were excited to work with them. It’s amazing how Caterpillar’s equipment was able to precisely recreate the iconic PAC-MAN maze in the real world on such a grand scale. We were astonished by the final product.”Gameboard construction The original PAC-MAN gameboard design was loaded into the Cat GRADE with 3D system on the 336 Next Gen excavator, eliminating the need for stakes and grade checkers, saving time in the construction. In total, 70 labour hours were required for the 336 to create the life-size gameboard. Roughly 6,880 cu yd (195 cu m) of cut/fill dirt was removed to build the maze that was comprised 151 corners and 4-ft tall (1.2 m) walls. Support equipment to construct the gameboard, also using Cat GRADE with 3D to ensure they followed the same plan, included multiple field prep Cat dozers, Cat wheel loaders, a 323 excavator, trucks and water wagons.“Cat GRADE with 3D enabled the workers to only handle material one time for digging, loading, hauling and dumping,” explains J Archie Lyons, Creative Director, Global Brand Strategy and Activation for Caterpillar. “Reducing material handling is just one of the challenges our customers face, and Cat Grade technology greatly enhances jobsite efficiency.”Five Cat 236D3 remote controlled skid-steer loaders, rented from The Cat Rental Store, were used for play to represent PAC-MAN and the four ghosts – BLINKY, INKY, CLYDE and PINKY. PAC-MAN and ghost avatars placed atop the Cat loaders could be seen above the maze walls.The four-corner POWER PELLETS that put PAC-MAN on the offensive represent Cat dealer services—Customer Value Agreements, Repair Options, Cat Financial and Cat App helping with fleet management, financing and maintenance, Cat Services give customers an extra efficiency boost in the field.Caterpillar also stayed true to the original game by including fruit bonuses, represented by Cat parts boxes. Fruit is how PAC-MAN earns points, which in turn helps to earn additional lives, like how Genuine Cat Parts allow customers to get more life out of their machines to get the job done.“As a unique surprise at the end, we wanted to pay homage to the original game, in a way only Caterpillar could. Due to available memory at the time, level 256 experiences an integer overflow and the right side of the board can’t be rendered,” explains Lyons. “We have duplicated the original screen’s look of level 256 with our real-life PAC-MAN game, using four Cat dozers to create the effect.”The participants controlling the Cat 236D3 skid steers using line-of-sight remote control systems were:PAC-MAN – Jim Kosner of JIMAX Landscaping & Demolition, Peoria, Ill.BLINKY – Joey Stone, NASCAR/Richard Childress Racing (RCR) eSports driver of the #8 Virtual Cat carINKY – Alfonso Farjardo of Horsepower Site Services, Charlotte, N.C., a Caterpillar Global Operator Challenge regional finalistCLYDE – Tom Gardocki, The Dirt Ninja, social media influencer, professional heavy equipment operator in landscaping and constructionPINKY – BLITZ, social media influencer, YouTube gaming content creator and civil engineerSource: Caterpillar Press Release

Next Story
Infrastructure Urban

RSPL Group’s SOKA Doubles Soda Ash Capacity to 1 MTPA in Gujarat

RSPL Group, one of India’s leading FMCG conglomerates, has achieved a major milestone in its chemicals business with its soda ash manufacturing arm, SOKA, securing environmental clearance to double production capacity at its Gujarat coastal plant. With this approval, SOKA will scale up soda ash manufacturing from 500,000 tonnes per annum to one million tonnes per annum, positioning itself among the country’s largest soda ash producers.As part of its phased expansion strategy, SOKA is already implementing plans to raise capacity to 7,50,000 tonnes per annum over the next two years by adding..

Next Story
Infrastructure Transport

Concord Control Systems Bags Rs 1.85 Bn KAVACH 4.0 Order

Concord Control Systems, a leading Indian manufacturer of embedded electronic systems and critical electronic solutions, has secured a major order worth Rs 1.85 billion for the supply, installation, testing and commissioning of KAVACH 4.0 systems for Indian Railways. The order has been awarded through Progota India, an associate company of Concord Control Systems, and is expected to be executed within the next 12 months.KAVACH 4.0 is India’s indigenous Automatic Train Protection (ATP) system, developed to enhance railway safety by preventing train collisions, over-speeding and signal passing..

Next Story
Infrastructure Urban

Covestro India Donates Rs 4.3 Mn for Cuddalore Sustainability

Covestro (India) has handed over Rs 4.3 million to the Cuddalore District Administration to support two community development initiatives focused on water conservation and solid waste management. The contribution aims to address key environmental and sanitation challenges in the district while strengthening local infrastructure.The handover took place at the District Collector’s Office on February 4, 2026, where Jeganathan Kanmani, Site Head, Covestro (India) Cuddalore, presented a demand draft to the District Collector. The funding includes Rs 2.3 million for the desilting of irrigation tan..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Open In App