TAFE Motors, DEUTZ tie-up to grow internal combustion engine biz

03 Jul 2024 CW Team

TAFE Motors and Tractors, a subsidiary of TAFE, one of the world's top tractor manufacturers, has entered into a strategic partnership with DEUTZ AG, a leading German manufacturer of internal combustion engines. Under this agreement, TAFE Motors will produce up to 30,000 DEUTZ engines annually in the 50-75 hp and 75-100 hp ranges at its manufacturing facility in Alwar, Rajasthan.

This collaboration aims to cater to growing demands in the Indian market and fulfill DEUTZ's requirements. TAFE Motors 'Alwar facility, known for producing diesel engines and gensets ranging from 5 to 125 kVA under brands like Eicher Engines and TMTL Engines, will now expand its capabilities to include DEUTZ engines.

DEUTZ AG sees this partnership as a strategic move to enhance its presence in India and leverage TAFE Motors? manufacturing prowess. Sebastian C Shulte, CEO of DEUTZ AG, highlighted the importance of accessing new markets and ensuring competitive production costs amidst global technological shifts and geopolitical challenges.

Sandeep Sinha, CEO of TAFE Motors and Tractors Ltd, emphasized the mutual benefits of the collaboration, stating that it will enable both companies to leverage shared technologies and resources. This strategic alliance not only strengthens DEUTZ's supply chain but also enhances TAFE Motors' product offerings for both domestic and international markets.

The partnership underscores a commitment to innovation and resilience in the face of evolving industry landscapes, positioning both companies for sustained growth and market leadership.

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