Rhythm Hospitality takes over Aveda Kumarokom luxury resort

20 Jul 2022 CW Team

The Aveda Kumarokom luxury resort is situated in the picturesque backwaters of Kerala, with a sublime view of Lake Vembanad. Built between 2012 and 2015, the property showcases the exquisite beauty of Kerala-style architecture, and offers combination of studios, cottages and villa suite units. Due to excessive debt and overleverage on the asset at the time of construction and the business disruptions caused due to the pandemic, Aveda was classified as a Non-Performing Asset by the secured lender and risked facing bankruptcy proceedings under SARFAESI. Rhythm Hospitality’s investment came in at just the right time in order to settle Aveda’s indebtedness under a mutually agreeable One Time Settlement (OTS) with the lender thereby ensuring business continuity for all stakeholders concerned & avoidance of bankruptcy proceedings. The property has also been upgraded and has already become operational under Rhythm’s brand and management effective July 1, 2022. Rhythm will recover its investment in Aveda via their innovative ResiTel© business model under which individuals can own resort suite units within the property and earn long term secured rental returns in a win-win mutually beneficial proposition for all stakeholders concerned.

Discussing the transaction, Vaibhav Jatia, Managing Director, Rhythm Hospitality, said, “The hospitality sector has faced a lot of challenges recently, and there are many distressed resort properties where the owner and management is finding it difficult to maintain operations. As a part of this industry, we are committed to contributing value by investing in such properties and preventing their closure. At the same time, we are also adding value to the property itself by refurbishing it as necessary, ensuring higher profitability through robust control on the operations as well as positive socio-economic impact by retaining jobs that would have otherwise been lost.”

Rhythm Hospitality has pioneered the ResiTel© model with its first project, an 84-all suite luxury resort property in Lonavala in Maharashtra, followed by an upcoming property in Matheran. Aveda Kumarakom in Kerala will be its third asset with Rhythm’s portfolio, and has started to welcome its loyal patrons and guests from July 1, 2022 onwards.

Rhythm Hospitality, a leading player in the real estate and hospitality sectors, has announced a partnership with Aveda Kumarakom, a boutique luxury resort in the Lake Vembanad area of Kerala. Rhythm Hospitality is pioneering the unique ResiTel© concept in India, already popular internationally, that juxtaposes real estate and hospitality to allow individuals to own individual resort suite units. The ResiTel© asset class offers a fusion of resort ambience with real estate ownership where individuals can own resort suite units as a convenient property investment yielding long term secured returns. The company has previously executed this business model at their 84-unit all suite resort at Lonavala which has been developed, owned and operated by the company since 2012. The Aveda Kumarokom luxury resort is situated in the picturesque backwaters of Kerala, with a sublime view of Lake Vembanad. Built between 2012 and 2015, the property showcases the exquisite beauty of Kerala-style architecture, and offers combination of studios, cottages and villa suite units. Due to excessive debt and overleverage on the asset at the time of construction and the business disruptions caused due to the pandemic, Aveda was classified as a Non-Performing Asset by the secured lender and risked facing bankruptcy proceedings under SARFAESI. Rhythm Hospitality’s investment came in at just the right time in order to settle Aveda’s indebtedness under a mutually agreeable One Time Settlement (OTS) with the lender thereby ensuring business continuity for all stakeholders concerned & avoidance of bankruptcy proceedings. The property has also been upgraded and has already become operational under Rhythm’s brand and management effective July 1, 2022. Rhythm will recover its investment in Aveda via their innovative ResiTel© business model under which individuals can own resort suite units within the property and earn long term secured rental returns in a win-win mutually beneficial proposition for all stakeholders concerned. Discussing the transaction, Vaibhav Jatia, Managing Director, Rhythm Hospitality, said, “The hospitality sector has faced a lot of challenges recently, and there are many distressed resort properties where the owner and management is finding it difficult to maintain operations. As a part of this industry, we are committed to contributing value by investing in such properties and preventing their closure. At the same time, we are also adding value to the property itself by refurbishing it as necessary, ensuring higher profitability through robust control on the operations as well as positive socio-economic impact by retaining jobs that would have otherwise been lost.” Rhythm Hospitality has pioneered the ResiTel© model with its first project, an 84-all suite luxury resort property in Lonavala in Maharashtra, followed by an upcoming property in Matheran. Aveda Kumarakom in Kerala will be its third asset with Rhythm’s portfolio, and has started to welcome its loyal patrons and guests from July 1, 2022 onwards.

Infrastructure Energy

17 Dec 2025

Vedanta Aluminium Uses 1.57 bn Units of Green Energy in FY25

Vedanta Aluminium, India’s largest aluminium producer, recently reported consumption of 1.57 billion units of renewable energy in FY25, marking a significant milestone in its 2030 decarbonisation roadmap. The company also achieved an 8.96 per cent reduction in greenhouse gas (GHG) emissions intensity compared to FY21, reinforcing its leadership in India’s low-carbon manufacturing transition. During FY25, Vedanta Aluminium expanded its renewable energy portfolio through long-term power purchase agreements, strengthening its strategy to source nearly 1,500 MW of renewable power over the lon..

Real Estate

17 Dec 2025

Oberoi Group to Develop Luxury Resort at Makaibari Tea Estate

EIH Limited, the flagship company of The Oberoi Group, has announced the signing of a management agreement to develop an Oberoi luxury resort at the iconic Makaibari Tea Estate in Darjeeling. The project marks a key milestone in the Group’s long-term strategy of creating distinctive hospitality experiences in rare and environmentally significant locations. Established in 1859, Makaibari is one of the world’s oldest tea estates and is globally recognised for its Himalayan landscape, primary forests and exceptional biodiversity. Spread across 1,236 acres, the estate houses one of the world�..

Real Estate

17 Dec 2025

GHV Infra Secures Rs 1.09 Bn EPC Order in Jamshedpur

GHV Infra Projects Ltd, a fast-growing EPC company in India’s infrastructure and construction sector, has recently secured a Rs 1.09 billion work order in Jamshedpur, Jharkhand. Awarded by a reputed group entity, the contract covers end-to-end civil construction, mechanical, electrical and plumbing (MEP) systems, along with high-quality finishing works for a large building development. The project will be executed over a 30-month period, with defined benchmarks for quality, safety and timely delivery. The order strengthens GHV Infra’s footprint in Jamshedpur, a key industrial hub known fo..