Voltas introduces Voltas Lounge, its own online web store

Voltas Limited has started an exclusive online web store—Voltas Lounge—to cater to its online customers. The exclusive online web store was launched on the occasion of India’s 75th Independence Day. It is a one-stop solution for buyers looking to purchase Voltas or Voltas Beko products online. Voltas Lounge’ is an exclusive online shopping portal, begun to help online buyers and will be a one-stop-shop for buyers looking to buy Voltas products like Air Coolers, Commercial Refrigeration Products, Air Conditioners, Air Purifiers, Water Dispensers and Water Coolers online. Additionally, the buyers get access to the series of Voltas Beko home appliances for online shopping of washing machines, microwaves, dishwashers and refrigerators. The web lounge will comprehensively showcase the customer products’ line-up from the house of Voltas. Being a market leader, Voltas has always given maximum value to consumer requirements and is also the undisputed market leader in India in the Air Conditioning space with an expanded network of over 24000 customer touch-points and the highest brand equity in the cooling section. With this new initiative, the firm strives to render a seamless purchasing experience to its online buyers directly from the comfort of their houses. Pradeep Bakshi, MD & CEO, Voltas Limited, told the media that being one of the leading brands in the Consumer Durable industry, they strive to constantly work towards surpassing buyer expectations. The current situation has boosted consumer preference for online shopping, and with the launch of their new web lounge, they intend to reach out to their customers 24X7 and be available to them all the time, from the comfort of their homes. With an effort to enhance easy access to all its products, the brand has also included exciting and exclusive finance offers, with no-cost EMIs via NBFCs, for its buyers. These offers are open, especially for web store customers. The offer value will depend on several criteria, subject to the product and the model. Additionally, the firm is offering a combination of easy EMI schemes and comprehensive warranty to make the buying method engaging for the buyer. Image Source Also read: Smart living with innovative solutions for your home