Aurionpro Unveils New Identity to Drive Tech Innovation

13 Jun 2025 CW Team

The rebranding is centred around a new philosophy—“Lead the Next”—which encapsulates Aurionpro’s ambition to be a proactive force in shaping the future of technology. Rather than simply responding to change, the company aims to be a catalyst for it, creating pioneering solutions that uplift not just individual enterprises, but entire ecosystems.

Ashish Rai, Group Chief Executive Officer of Aurionpro Solutions, stated, “Our new identity goes beyond aesthetics—it reflects our purpose and positioning. We are developing domain-led, intuitive and AI-powered products that are designed for global impact, combining innovation with real-world applicability across enterprise value chains.”

The reimagined logo, featuring a stylised ‘O’ with fluid cuts, represents openness, fluidity, and forward movement. It signifies the boundless potential of enterprise technology—offering scalable connectivity, seamless access, and a vision for global transformation.

This visual and strategic overhaul brings together Aurionpro’s diverse business verticals under one unified brand, establishing a consistent global presence. The rebrand is also intended to support the company’s mission to accelerate value creation through focused R&D, targeted acquisitions, and strategic partnerships.

Aurionpro Solutions is also adopting a Business-to-Ecosystem (B2E) approach, moving beyond traditional enterprise engagement to enable transformation across entire operating ecosystems. Through this strategy, the company aims to empower both individual organisations and the broader networks they belong to—ushering in a new era of integrated, intelligent enterprise technology.

Aurionpro Solutions Limited, a global enterprise technology firm, has announced a major brand refresh to reflect its strategic evolution into an AI-native, product-first innovator. The move marks a critical step in the company’s transformation into an intellectual property-led technology player, focused on building scalable, intuitive solutions that deliver exponential value.The rebranding is centred around a new philosophy—“Lead the Next”—which encapsulates Aurionpro’s ambition to be a proactive force in shaping the future of technology. Rather than simply responding to change, the company aims to be a catalyst for it, creating pioneering solutions that uplift not just individual enterprises, but entire ecosystems.Ashish Rai, Group Chief Executive Officer of Aurionpro Solutions, stated, “Our new identity goes beyond aesthetics—it reflects our purpose and positioning. We are developing domain-led, intuitive and AI-powered products that are designed for global impact, combining innovation with real-world applicability across enterprise value chains.”The reimagined logo, featuring a stylised ‘O’ with fluid cuts, represents openness, fluidity, and forward movement. It signifies the boundless potential of enterprise technology—offering scalable connectivity, seamless access, and a vision for global transformation.This visual and strategic overhaul brings together Aurionpro’s diverse business verticals under one unified brand, establishing a consistent global presence. The rebrand is also intended to support the company’s mission to accelerate value creation through focused R&D, targeted acquisitions, and strategic partnerships.Aurionpro Solutions is also adopting a Business-to-Ecosystem (B2E) approach, moving beyond traditional enterprise engagement to enable transformation across entire operating ecosystems. Through this strategy, the company aims to empower both individual organisations and the broader networks they belong to—ushering in a new era of integrated, intelligent enterprise technology.

Real Estate

17 Sep 2025

Parsvnath Developers Expands With La Tropicana Housing Project

Parsvnath Developers Limited, one of India’s leading real estate and infrastructure companies, is developing, through its wholly owned subsidiary Parsvnath Landmark Developers Private Limited, a group housing project called Parsvnath La Tropicana.The project spans 16.82 acres in a prime location on Magazine Road, Civil Lines, Delhi, with seamless connectivity to essential amenities and major commercial and residential centres. It comprises a total of 505 flats, of which fit-outs for 353 flats have already been offered.Phase I includes 7 towers with 169 flats, while Phase II consists of 9 tow..

Infrastructure Urban

17 Sep 2025

Sterling Tools Expands into EV Chargers with Rs 4.5 Billion Plan

Sterling Tools Limited, one of India’s leading automotive component manufacturers and the market leader in Motor Control Units, has entered the electric vehicle (EV) segment through its subsidiary, Sterling Gtake E-Mobility Limited (SGEM). The company will now manufacture EV On-board Chargers and DC/DC converters for electric vehicles.SGEM has signed Technology License and Supply agreements with Landworld Technology Co. Ltd., China, to locally produce On-board Chargers, DC/DC converters and Multi-Function Units (incorporating On-board Chargers, DC/DC converters and Power Distribution Units)...

Infrastructure Urban

17 Sep 2025

TCS Partners with TWG to Drive Retail’s Digital Transformation

Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS), a global leader in IT services, consulting and business solutions, has announced a strategic partnership with The Warehouse Group (TWG) to support the next phase of the retailer’s digital transformation journey.Under the partnership, TCS will focus on technology modernisation by streamlining and consolidating platforms and maximising value from existing investments across the end-to-end retail value chain. TCS will assist TWG in building the capabilities and services needed to enhance performance.Leveraging its expertise in technology,..