Bridgestone, a global leader in premium tyres and sustainable mobility solutions, has been appointed as the exclusive tyre partner for the limited-edition Lamborghini Fenomeno, the Italian marque’s most powerful and fastest supercar to date. Marking the 20th anniversary of Lamborghini’s first in-house designed model, only 29 units of the Fenomeno will be produced, each equipped with bespoke Bridgestone Potenza tyres. With a 1,080 CV V12 powertrain, the Fenomeno sets new records for Lamborghini, sprinting from 0–100 km/h in 2.4 seconds and 0–200 km/h in 6.7 seconds. To match this performance, Bridgestone has engineered custom Potenza Sport ultra-high-performance tyres that deliver precise handling, grip, and stability at extreme speeds.The fitment is available in 265/30 ZRF21 (front) and 355/25 ZRF22 (rear) sizes, with optional Run Flat Technology (RFT) that allows safe driving for up to 80 km at 80 km/h even after a puncture. For track enthusiasts, Bridgestone has also developed semi-slick, high-grip bespoke tyres, homologated for road use and offered in 20 and 21-inch sizes, providing race-level performance.Radoslaw Bolkowski, Vice President OE Sales at Bridgestone EMEA, said:“With the Fenomeno, our team had the challenge of unleashing the full potential of Lamborghini’s most powerful V12 ever – and they’ve delivered. The custom engineered Bridgestone Potenza tyres offer the control, grip and precision needed to enhance this car’s exceptional capabilities – on both the road and track.”Christian Mastro, Lamborghini’s Marketing Director, added:“At Lamborghini, design and performance go hand in hand – and with Bridgestone, we have a partner who understands both. Bridgestone’s bespoke Potenza line-up ensures that every drive in the Fenomeno delivers against its stunning speed and power.”This partnership continues Bridgestone’s exclusive role across Lamborghini’s supercar line-up, including the Huracán STO, STJ, Tecnica, EVO, Sterrato, Revuelto, Temerario, and now the Fenomeno.Developed and manufactured in Italy, the Fenomeno tyres were engineered using Bridgestone’s Virtual Tyre Development (VTD) technology, which reduces physical prototypes by 200 units, cuts on-road testing by 80 per cent, and lowers raw material use and CO₂ emissions by up to 60 per cent during development—delivering both performance and sustainability.