Coforge, Nylas Partner to Boost CRM in Salesforce

27 May 2025 CW Team

Coforge Limited (NSE: COFORGE), a global digital services provider, has announced a strategic partnership with Nylas, a leading communications API platform, to transform customer engagement and operational efficiency within the Salesforce ecosystem.

The collaboration combines Coforge’s expertise in Salesforce consulting with Nylas’ advanced APIs for email, calendar, and scheduling, offering an integrated and intelligent solution to streamline communication, automate workflows, and enhance CRM performance.

By embedding Nylas’ secure, scalable APIs into Salesforce, enterprises can automate customer communications, manage appointments more effectively, and centralise interactions. The solution also supports intelligent workflow automation to improve productivity and reduce friction in customer engagement.

The partnership is especially beneficial for franchise businesses, which often struggle with fragmented communication systems. The integrated tool allows franchisors and franchisees to schedule meetings, manage communications, and collaborate more effectively within the Salesforce platform—even when franchisees use separate email systems.

Vinay Rawat, SVP of Salesforce and DPA Business at Coforge, said, “This partnership enables us to deliver automation-led, intelligent solutions that turn CRM platforms into strategic growth drivers.”

Christine Spang, Co-founder and CEO of Nylas, added, “Together with Coforge, we are enabling businesses to elevate their customer communication and scheduling capabilities to deliver exceptional experiences.”

The new solution reflects both companies’ shared vision of delivering scalable, outcome-driven technology for modern enterprises.

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