Israeli automobile firm sets up unit in India

21 May 2024 CW Team

Under its subsidiary I.EVR Motors, EVR Motors, an Israeli inventor with a focus on high power density electric motors, announced the opening of its new greenfield factory in Manesar, Haryana. Being the first Israeli automotive business to establish a manufacturing operation in India, this facility is a major milestone and will be essential to the company's worldwide production strategy.

A patented essential part of EVR's Trapezoidal Stator Radial Flux Permanent Magnet (RFPM) motor technology, trapezoidal geometry coils will be manufactured at the Manesar factory. For EVR's electric motors, which are renowned for being more affordable, lighter, and flexible enough to satisfy a wide range of client demands, these coils are a need.In order to fulfil the growing demand for electric vehicles (EVs) worldwide, the highly automated Manesar factory is originally planned to produce coils for around 20,000 motors each month. However, there are plans to expand to roughly 100,000 motors.

According to Sajal Kishore, the Managing Director of I.EVR Motors, the opening of their new plant in India will be a significant milestone in the company's mission to revolutionize electric mobility with innovative motor technologies. He stated that by establishing this facility, they ensure a reliable supply chain and support their growth plans in India and globally. Kishore further mentioned that this venture exemplifies the business cooperation between India and Israel and embodies their vision of 'Make in India for the world. He added that their greenfield investment highlights their confidence in the Indian market and trust in the country's burgeoning mobility sector.

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