Highways Infrastructure Trust (HIT), a SEBI-registered infrastructure investment trust, has rebranded itself as Vertis Infrastructure Trust (Vertis), effective June 18. The new identity, derived from the Latin word verto meaning ‘to turn’ or ‘to evolve’, underscores the trust’s intent to redefine infrastructure asset management through transformation and strategic execution. Listed in 2022, Vertis has grown to become one of India’s leading highways InvITs, expanding its portfolio from six to 27 operational road projects across nine states. Its Assets Under Management (AUM) have increased nearly fivefold to approximately Rs 250 billion, reflecting the trust’s evolution and scale. Vertis’ refreshed visual identity features the ‘Wheel of Momentum’ — a logo representing continuous motion, interdependence, and progress. The brand also unveiled ‘Evolution Red’ as its signature colour, symbolising ambition and transformation. Gaurav Chandna, Executive Director and Joint CEO, Vertis Infrastructure Trust, said, “We are at an inflection point in our journey, with ~Rs 25,000 crore in AUM – a milestone that reflects our metamorphosis to being a leading player, with the scale and credibility to shape what’s next. This rebranding is a peek into our future as we embark on the next leg of our journey. It also denotes the maturing of our purpose and ethos – to deliver consistent, sustainable value to our investors, stakeholders, and the communities we serve. We’re excited to hit more milestones, as we continue to ‘Pursue the Next’.” Dr. Zafar Khan, Executive Director and Joint CEO, Vertis Infrastructure Trust, added, “The unveiling of our new brand marks a defining moment in our journey — one that reflects both our ambition and our evolution. It is rooted in our legacy, yet designed for the future and is inspired by our commitment to 'Pursue the Next'. The new brand identity represents more than a visual change — it signifies our intent to break the mould, challenge conventions, and build deeper, more meaningful relationships with our stakeholders. We are proud to lead this transformation with renewed clarity, a stronger purpose, and a relentless focus on performance.” The rebranding aligns with Vertis’ North Star philosophy to “Pursue the Next”, symbolising a new phase focused on long-term value creation and leadership in India’s infrastructure space.