Cement dealers expecting a ~30% demand contraction
Cement

Cement dealers expecting a ~30% demand contraction

Cement dealers across the country expect a significant slackening in sales, elongated credit period to retailers, and higher working capital needs in the wake of the COVID-19 pandemic this fiscal, reveals a CRISIL Research survey.

The survey was conducted with 100+ dealers spread across Tier-1 and Tier-2 centres in 13 states to glean insights on the pandemic’s impact. Trade channels account for ~60 per cent of annual cement sales.

As per a release issued by CRISIL Research, a whopping 93 per cent of the respondents said they expect volumes to shrink 10-30 per cent in fiscal 2021 in the base case scenario, ie the lockdown easing in May. Extension beyond this can worsen these figures. Also, 70-80 per cent dealers felt individual home builders would delay new construction due to gloomy business outlook, fear of income loss, labour shortage, and uncertainty with respect to resumption of normalcy.

Over 60 per cent of dealers are holding low inventories (two to four days), but spoilage concerns persist. Dealers are hopeful of liquidating inventory by offering discounts as soon as the lockdown eases, to contain spoilage and get volumes going.

On the other side, payment delays from retailers appear inevitable considering these players are small and fragmented, and most likely to delay payments amid liquidity crunch, gloomy demand outlook, and cement spoilage concerns. That, in turn, would stretch the receivables cycle and negatively impact cash flows of the dealers, as much as 95 per cent of whom offer credit.

Says Rahul Prithiani, Director, CRISIL Research, “The cycle of recovery of retailer dues is expected to extend by four to six weeks over and above the usual four weeks. This will potentially increase the working capital requirement of dealers by 12-17 per cent, even as they reduce credit exposure, infuse capital, and curb non-essential expenditure.”

The elongated working capital cycle could last at least a couple of quarters, and the risk of retailers defaulting on payment dues would aggravate the financial pain. However, the collateral-free MSME loans announced by the government recently will come as a relief, since it will help cement dealers access working capital debt.

More than 90 per cent of the dealers surveyed are hopeful of manufacturers’ support in terms of better margins or incentives, or liquidity support to weather the hard times.

But chances of a swift revival post ease in lockdown remain bleak, with 58 per cent of the respondents believing it will take over three weeks for operations to normalise.

Says Guranchal Singh, Associate Director, CRISIL Research, “An intermittent rise in daily wages, freight cost, and construction material prices will deter restart of construction activity. Return of labour, freight disruption and dwindling consumer confidence will weigh on resumption of normalcy in the near term.”

Improvement is envisaged in the second half as demand picks up and receivable days gradually decline. But even here, recovery in urban areas may take longer due to extended lockdown, slowdown in real estate construction, and higher dependence on migrant workforce.

A few dealers, though, are optimistic that the labourers, who have not been able to earn wages for nearly two months, would return quickly post-kharif sowing to capitalise on pent-up demand and halted construction activity.

Click here for CRISIL’s full report on: Cracks loom for cement dealers.

Cement dealers across the country expect a significant slackening in sales, elongated credit period to retailers, and higher working capital needs in the wake of the COVID-19 pandemic this fiscal, reveals a CRISIL Research survey. The survey was conducted with 100+ dealers spread across Tier-1 and Tier-2 centres in 13 states to glean insights on the pandemic’s impact. Trade channels account for ~60 per cent of annual cement sales. As per a release issued by CRISIL Research, a whopping 93 per cent of the respondents said they expect volumes to shrink 10-30 per cent in fiscal 2021 in the base case scenario, ie the lockdown easing in May. Extension beyond this can worsen these figures. Also, 70-80 per cent dealers felt individual home builders would delay new construction due to gloomy business outlook, fear of income loss, labour shortage, and uncertainty with respect to resumption of normalcy. Over 60 per cent of dealers are holding low inventories (two to four days), but spoilage concerns persist. Dealers are hopeful of liquidating inventory by offering discounts as soon as the lockdown eases, to contain spoilage and get volumes going. On the other side, payment delays from retailers appear inevitable considering these players are small and fragmented, and most likely to delay payments amid liquidity crunch, gloomy demand outlook, and cement spoilage concerns. That, in turn, would stretch the receivables cycle and negatively impact cash flows of the dealers, as much as 95 per cent of whom offer credit. Says Rahul Prithiani, Director, CRISIL Research, “The cycle of recovery of retailer dues is expected to extend by four to six weeks over and above the usual four weeks. This will potentially increase the working capital requirement of dealers by 12-17 per cent, even as they reduce credit exposure, infuse capital, and curb non-essential expenditure.” The elongated working capital cycle could last at least a couple of quarters, and the risk of retailers defaulting on payment dues would aggravate the financial pain. However, the collateral-free MSME loans announced by the government recently will come as a relief, since it will help cement dealers access working capital debt. More than 90 per cent of the dealers surveyed are hopeful of manufacturers’ support in terms of better margins or incentives, or liquidity support to weather the hard times. But chances of a swift revival post ease in lockdown remain bleak, with 58 per cent of the respondents believing it will take over three weeks for operations to normalise. Says Guranchal Singh, Associate Director, CRISIL Research, “An intermittent rise in daily wages, freight cost, and construction material prices will deter restart of construction activity. Return of labour, freight disruption and dwindling consumer confidence will weigh on resumption of normalcy in the near term.” Improvement is envisaged in the second half as demand picks up and receivable days gradually decline. But even here, recovery in urban areas may take longer due to extended lockdown, slowdown in real estate construction, and higher dependence on migrant workforce. A few dealers, though, are optimistic that the labourers, who have not been able to earn wages for nearly two months, would return quickly post-kharif sowing to capitalise on pent-up demand and halted construction activity. Click here for CRISIL’s full report on: Cracks loom for cement dealers.

Next Story
Equipment

Schwing Stetter India Unveils New Innovations at Excon 2025

Schwing Stetter India unveiled more than 20 new machines at Excon 2025, marking one of its most significant showcases and introducing several India-first technologies to the construction equipment sector. The company launched the country’s first 56-metre boom pump designed and manufactured in India, the first fully electric truck mixer, the first CNG mixer variant and the first hybrid boom pump. Executives said the launch portfolio was engineered to support India’s move toward faster, greener and more vertically oriented infrastructure through advanced engineering, clean-energy solutions a..

Next Story
Infrastructure Energy

SEPC Resolves Hindustan Copper Dispute, Wins Rs 725 Mn Order

Engineering, procurement and construction firm SEPC Ltd has recently settled a dispute with Hindustan Copper Ltd (HCL) and secured a mining infrastructure order valued at Rs 725 million from the state-owned company. SEPC informed the stock exchanges that it has executed a settlement deed with HCL, bringing closure to all inter-se claims and counterclaims arising from arbitration proceedings. As part of the settlement, SEPC will receive Rs 304.5 million as full and final payment, marking the resolution of all pending disputes between the two entities. The company also stated that Hindustan Co..

Next Story
Infrastructure Energy

20% Ethanol Blending Cuts India’s CO2 Emissions by 73.6 Mn Tonnes

Union Road Transport and Highways Minister Nitin Gadkari recently said that India has reduced carbon dioxide emissions by 73.6 million metric tonnes due to the adoption of 20 per cent ethanol blending in petrol. He made the statement while replying to supplementary questions during the Question Hour in the Lok Sabha. Describing ethanol as a green fuel, the minister said it plays a key role in reducing pollution while also supporting higher incomes for farmers. He underlined that ethanol blending contributes both to environmental sustainability and rural economic growth. Nitin Gadkari also po..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Advertisement

Open In App