BMW surpasses Tesla in European EV sales for the first time
POWER & RENEWABLE ENERGY

BMW surpasses Tesla in European EV sales for the first time

BMW has overtaken Tesla to lead the European battery electric vehicle (BEV) market for the first time, according to a report by market research firm JATO Dynamics. In July, the German automaker sold 14,869 BEV cars, approximately 300 more than Tesla.

This shift highlights the growing success of traditional automakers in the electric vehicle market, driven by government policies and strong brand loyalty, after previously trailing behind pure electric-vehicle manufacturers like Tesla.

Felipe Munoz, Global Analyst, JATO Dynamics, commented on the broader market trends, noting, "The lack of clarity around incentives and the future of EVs continues to be a barrier for consumers considering an EV. These factors, along with the low residual value of EVs, contributed to the decline seen in July."

While Tesla remains the dominant player in the global EV market, traditional automakers like BMW and Volvo are rapidly gaining ground, partly due to uncertainties around EV subsidies and incentives. Additionally, reports suggest that Tesla CEO Elon Musk's polarizing public persona has influenced consumer sentiment toward the brand.

BMW saw a 35% increase in sales in July compared to the previous year, while Tesla experienced a 16% drop in registrations. Overall, around 139,300 new electric cars were registered last month in Europe, marking a 6% decrease from July 2023. The market share of EVs also slipped to 13.5% from 14.6% a year earlier. (ET)

BMW has overtaken Tesla to lead the European battery electric vehicle (BEV) market for the first time, according to a report by market research firm JATO Dynamics. In July, the German automaker sold 14,869 BEV cars, approximately 300 more than Tesla. This shift highlights the growing success of traditional automakers in the electric vehicle market, driven by government policies and strong brand loyalty, after previously trailing behind pure electric-vehicle manufacturers like Tesla. Felipe Munoz, Global Analyst, JATO Dynamics, commented on the broader market trends, noting, The lack of clarity around incentives and the future of EVs continues to be a barrier for consumers considering an EV. These factors, along with the low residual value of EVs, contributed to the decline seen in July. While Tesla remains the dominant player in the global EV market, traditional automakers like BMW and Volvo are rapidly gaining ground, partly due to uncertainties around EV subsidies and incentives. Additionally, reports suggest that Tesla CEO Elon Musk's polarizing public persona has influenced consumer sentiment toward the brand. BMW saw a 35% increase in sales in July compared to the previous year, while Tesla experienced a 16% drop in registrations. Overall, around 139,300 new electric cars were registered last month in Europe, marking a 6% decrease from July 2023. The market share of EVs also slipped to 13.5% from 14.6% a year earlier. (ET)

Next Story
Resources

Ajmera Realty launches tree drive on Environment Day

Ajmera Realty & Infra India marked World Environment Day with a large-scale tree plantation initiative—Plant-with-Purpose—across its projects in Mumbai and Bangalore. The drive was inaugurated at Ajmera Manhattan and Ajmera Greenfinity in Wadala, with senior company officials and residents in attendance. The campaign encourages residents to embrace eco-conscious, self-reliant lifestyles by growing useful plants and trees within their communities. Horticulture expert Devendra Bhekar guided residents on creating and maintaining green spaces. Ajmera Realty planted over 500 trees..

Next Story
Resources

Twaron®-reinforced tyre powers Brunel’s solar race car

Teijin Aramid’s Twaron® with circular content will debut in Bridgestone’s race tyres for the 2025 Bridgestone World Solar Challenge, supporting the Brunel Solar Team’s Nuna 13 car. This marks the first use of the recycled-content aramid in a high-performance race tyre. The Twaron®-reinforced belts help enhance durability, reduce rolling resistance, and maintain lightweight strength—critical for the 3,000-km solar race across Australia. Bridgestone combines this with ENLITENTM tech and other recycled inputs to maximise environmental and performance outcomes. Teijin Aramid, a..

Next Story
Building Material

Kamdhenu Paints launches new wood coating range

Kamdhenu Paints has launched a comprehensive premium wood coating range designed for both interior and exterior applications. The collection includes high-performance solutions like Kamwood 2K PU for a rich matt or high-gloss finish, Kamwood 1K PU for clarity and stain protection, and the Kamwood Melamyne system for a smooth, durable finish. Also featured are Kamwood Wood Stains, which enhance wood grains with vibrant colour, and NC Sanding Sealer for high-build grain filling. The range is supported by Kamwood Thinners for ease of application and optimal finish. Saurabh Agarwal, MD, ..

Advertisement

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Advertisement

Talk to us?