DLF sells 1,113 apartments in Gurugram in 3-day pre-launch blitz

10 Jan 2024 CW Team

Last March, DLF achieved a similar feat by selling 1,137 luxury apartments, each priced at Rs 70 million and above, in its Gurugram housing project, amassing over Rs 80 billion within a 72-hour period. The newly launched project, DLF Privana South, sprawls across 25 acres in Sectors 76 and 77 in Gurugram. The luxury residential offering, consisting of 1,113 residences distributed across 7 towers, featuring 4 BHK apartments and penthouses, was completely sold out during its pre-launch phase. DLF Privana South is part of the larger development, "DLF Privana," spanning 116 acres.

Aakash Ohri, Joint Managing Director and Chief Business Officer of DLF Home Developers, emphasised that the rapid sellout underscores the growing demand for high-rise luxury developments by DLF, reflecting the coveted DLF lifestyle.

To discourage bulk bookings and ensure fair distribution, each buyer was restricted to acquiring only one unit. Approximately 25% of the sales originated from Non-Resident Indians (NRIs). The booking amount for each unit stood at Rs 50 lakh.

DLF boasts a robust portfolio, having developed over 158 real estate projects, with a total development area exceeding 340 million square feet. The group's potential for further development encompasses 215 million square feet across residential and commercial segments, complemented by an annuity portfolio exceeding 42 million square feet.

Primarily engaged in the development and sale of residential properties (Development Business) and the development and leasing of commercial and retail properties (Annuity Business), DLF continues to be a key player in the real estate sector.

Real estate giant DLF has reported the successful sale of 1,113 luxury apartments in Gurugram, generating Rs 72 billion within a mere three days of the pre-launch phase, driven by robust demand for residential properties. The company disclosed this accomplishment in a regulatory filing, highlighting the noteworthy pre-formal launch sales for its latest upscale residential project, DLF Privana South in Gurugram. Last March, DLF achieved a similar feat by selling 1,137 luxury apartments, each priced at Rs 70 million and above, in its Gurugram housing project, amassing over Rs 80 billion within a 72-hour period. The newly launched project, DLF Privana South, sprawls across 25 acres in Sectors 76 and 77 in Gurugram. The luxury residential offering, consisting of 1,113 residences distributed across 7 towers, featuring 4 BHK apartments and penthouses, was completely sold out during its pre-launch phase. DLF Privana South is part of the larger development, DLF Privana, spanning 116 acres. Aakash Ohri, Joint Managing Director and Chief Business Officer of DLF Home Developers, emphasised that the rapid sellout underscores the growing demand for high-rise luxury developments by DLF, reflecting the coveted DLF lifestyle. To discourage bulk bookings and ensure fair distribution, each buyer was restricted to acquiring only one unit. Approximately 25% of the sales originated from Non-Resident Indians (NRIs). The booking amount for each unit stood at Rs 50 lakh. DLF boasts a robust portfolio, having developed over 158 real estate projects, with a total development area exceeding 340 million square feet. The group's potential for further development encompasses 215 million square feet across residential and commercial segments, complemented by an annuity portfolio exceeding 42 million square feet. Primarily engaged in the development and sale of residential properties (Development Business) and the development and leasing of commercial and retail properties (Annuity Business), DLF continues to be a key player in the real estate sector.

Infrastructure Transport

17 Sep 2025

Gurgaon-Pataudi-Rewari Highway Set for Completion by December 2025

The National Highways Authority of India (NHAI) has set a new target to complete the four-lane Gurgaon-Pataudi-Rewari highway by December 2025, following a two-year delay.Originally planned in 2018 to upgrade the two-lane state highway into a national highway, the project is estimated to cost Rs 9 billion. Construction, which began in 2021, was initially scheduled for completion in November 2023. According to NHAI, around 70 per cent of the work is already complete, with two major structures still pending: a railway overbridge at Pahari village and a two-lane unidirectional flyover on Dwarka E..

Infrastructure Transport

17 Sep 2025

UP Plans Rs 900 Million Extensions to Hindon Elevated Road

The Uttar Pradesh state bridge corporation has prepared the detailed project report and cost estimates for two proposed extensions of the 10.3-km Hindon elevated road, officials said on Thursday. The road connects Raj Nagar Extension to UP-Gate near the east Delhi border, and the project is expected to cost around Rs 900 million.The two extensions, each 400 metres long, will be added to the existing elevated road to ensure smoother traffic flow. “One of the extensions will be from near the Kanawani culvert (near Indirapuram) to the elevated road for commuters heading towards Delhi. The other..

Infrastructure Urban

17 Sep 2025

Goa Likely to Miss October Deadline for Maritime Master Plan

Goa is expected to miss the October 31 deadline for submitting its maritime and waterways master plan, which covers the state’s 105 km coastline and river network. The delay is due to the project management consultant not yet being appointed. The plan is now anticipated to be completed by December, Captain of Ports Octavio Rodrigues stated at the India Maritime Week 2025 roadshow.“We have already selected the consultant and will bring them on board within a week. Only then can we begin drafting the master plan, which is essential to secure central government funding,” Rodrigues added.A c..