Oberoi Realty Targets Rs135 bn Sales on Luxury Demand

17 Jul 2026 CW Team

Oberoi Realty expects to more than double its sales value to 135 billion rupees (Rs135 bn) in the financial year through March, the company's chairman and managing director Vikas Oberoi said, reflecting robust demand for luxury homes in India. The outlook follows strong interest in a high-end development in Gurugram where the first phase sold out in two hours. The response was about four times the available inventory, indicating intense buyer appetite at the top end of the market.

Units at the Three Sixty North project were priced between 200 million rupees and 300 million rupees (Rs200 mn and Rs300 mn), and buyers were required to make a five million rupee reservation payment (Rs five mn) and pay 10 per cent of the apartment value within a week. The developer has scheduled delivery of the units by December 2033. The rapid sales pace underscores constrained supply and concentrated demand for premium inventory.

Oberoi Realty reported gross bookings of 81 billion rupees (Rs81 bn) in an update to stock exchanges on Monday, reflecting continued momentum in its sales pipeline. The company counts BlackRock and Vanguard Group among its investors, a sign of overseas interest in Indian residential developers focused on luxury segments. Industry peers have signalled similar ambitions, with Prestige Estates Projects targeting a 43 per cent increase in sales value this fiscal year, supporting a sector-wide view that premium demand remains resilient.

Market participants say luxury housing has been a leading driver of India's residential market since the pandemic and developers anticipate the segment to hold up even amid broader cyclical shifts. Oberoi noted there is limited availability of high-end product, which has helped sustain pricing and sales velocity. The performance at the Gurugram scheme therefore points to a continued divergence between demand for premium housing and the wider mid-market, with implications for developers' product strategies and investment flows.

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