The Uttar Pradesh government has acquired 600 acre of land in Gorakhpur to boost industrial development and attract investments in the Purvanchal region. This area, a political stronghold of Chief Minister Yogi Adityanath, has been earmarked for the development of a modern industrial township under the Gorakhpur Industrial Development Authority (GIDA).Named the ‘Dhuriyapar Industrial Township’ or ‘Greater Gida,’ the project aims to bridge the investment gap between Eastern and Western Uttar Pradesh. The township’s master plan has already received approval, and land allotment is expected to begin soon across two designated industrial sectors. GIDA has acquired land across 17 villages, with additional land acquisitions underway to expand the available inventory.Several prominent companies, including the Adani Group, have shown interest in establishing units in the township. The Adani Group is reportedly exploring the possibility of setting up a cement factory under the ACC brand. Shree Cement and Keyaan Distillery have also requested land parcels for their greenfield projects in the area.Plans are also underway to establish an electronic manufacturing cluster within the township. Once developed, the Dhuriyapar Industrial Township is expected to become one of the largest industrial land banks in Eastern UP. Its connectivity is set to improve with the recently inaugurated 91-kilometre Gorakhpur Link Expressway, enhancing the appeal of the upcoming industrial zone.At the UP Global Investors Summit (GIS) held in February 2023, the state received investment proposals worth Rs 40 trillion. Preparations are now in progress to host the second edition of the GIS during the current financial year.Among the major investors, SLMG Beverages, a Coca-Cola bottling partner, has proposed a phased investment of Rs 80 billion to expand its supply network. The company currently holds around 50 per cent market share in the state's beverage segment and operates seven bottling plants across both eastern and western UP.The expansion of infrastructure, including expressways, airports, and proposed logistics and export hubs, has improved the state’s business environment, attracting growing interest from private investors. In addition to manufacturing, the government is also promoting service sectors like tourism and information technology to spur socioeconomic development and generate employment.News source: Business Standard