+
CNH expands India Technology Center
ECONOMY & POLICY

CNH expands India Technology Center

CNH, a global leader in agricultural and construction solutions, today announced the addition of a cutting-edge Multi-Vehicle Simulator (MVS) at the company's India Technology Center (ITC).

The first-of-its-kind MVS in the Indian off-highway segment will play a pivotal role in CNH's global operations. This will serve as a key platform for various functions, including ergonomics simulation, user experience testing of controls, customer clinics, design reviews for product development teams, product validation and employee training.

Speaking at the inauguration, Friedrich Eichler, Chief Technology Officer, CNH, said, ?The expansion and enhancement of our India Technology Center (ITC) exemplify our unwavering commitment to innovation, harnessing India's rich talent pool. This strategic move reflects our dedication to leveraging top-notch expertise to drive technological advancements in the agricultural and construction sectors in the region for the region. The ITC is a cornerstone of CNH's commitment to deliver technologically advanced products to our customers.?

"This technological advancement also supports our sustainability goals by helping us reduce waste and improve quality by testing and evaluating our products in the virtual world before developing a prototype or testing them in the real world," he added.

The Simulator is equipped with advanced features such as body tracking sensors, virtual reality headsets and devices, multiple display screens, video and audio conference capture and playback systems, related software, Software - Hardware integration, and an adjustable frame to replicate various cabs.

"The new Multi-Vehicle Simulator is a significant advancement in our R&D capabilities at the ITC, said Ashish Sharma, Vice President and Managing Director  ITC, CNH. "With its cutting-edge features and versatile applications, it will empower our teams to innovate and refine our products to meet the evolving needs of our customers. This development is a further step towards CNH's vision to position India as a key technology location, in addition to its role as an industrial hub.

The company also announced an expansion of the ITC. The new floor, spanning 32,000 square feet is equipped with high-tech amenities including three R&D labs as well as collaborative work areas. The modern design and advanced technology in this new space will enhance the working environment and boost productivity of the teams.

Established in 2021, the ITC plays a strategic role in forging collaborative efforts with its sister R&D centers around the world to innovate and leverage the leading-edge technology and digital ecosystem in India, with increased efficiency to benefit customers. The center develops groundbreaking technologies, including software, embedded electronics, and data analytics, to support CNH's India business as well as its global product portfolio.

CNH India serves the country through its Case IH, New Holland, and CASE Construction Equipment brands, delivering on the promise to provide world-class products of engineering excellence. The company has a robust network of 470+ dealers and over 1,000 touch points in India, demonstrating its strong and trusted presence.

CNH, a global leader in agricultural and construction solutions, today announced the addition of a cutting-edge Multi-Vehicle Simulator (MVS) at the company's India Technology Center (ITC). The first-of-its-kind MVS in the Indian off-highway segment will play a pivotal role in CNH's global operations. This will serve as a key platform for various functions, including ergonomics simulation, user experience testing of controls, customer clinics, design reviews for product development teams, product validation and employee training. Speaking at the inauguration, Friedrich Eichler, Chief Technology Officer, CNH, said, ?The expansion and enhancement of our India Technology Center (ITC) exemplify our unwavering commitment to innovation, harnessing India's rich talent pool. This strategic move reflects our dedication to leveraging top-notch expertise to drive technological advancements in the agricultural and construction sectors in the region for the region. The ITC is a cornerstone of CNH's commitment to deliver technologically advanced products to our customers.? This technological advancement also supports our sustainability goals by helping us reduce waste and improve quality by testing and evaluating our products in the virtual world before developing a prototype or testing them in the real world, he added. The Simulator is equipped with advanced features such as body tracking sensors, virtual reality headsets and devices, multiple display screens, video and audio conference capture and playback systems, related software, Software - Hardware integration, and an adjustable frame to replicate various cabs. The new Multi-Vehicle Simulator is a significant advancement in our R&D capabilities at the ITC, said Ashish Sharma, Vice President and Managing Director  ITC, CNH. With its cutting-edge features and versatile applications, it will empower our teams to innovate and refine our products to meet the evolving needs of our customers. This development is a further step towards CNH's vision to position India as a key technology location, in addition to its role as an industrial hub. The company also announced an expansion of the ITC. The new floor, spanning 32,000 square feet is equipped with high-tech amenities including three R&D labs as well as collaborative work areas. The modern design and advanced technology in this new space will enhance the working environment and boost productivity of the teams. Established in 2021, the ITC plays a strategic role in forging collaborative efforts with its sister R&D centers around the world to innovate and leverage the leading-edge technology and digital ecosystem in India, with increased efficiency to benefit customers. The center develops groundbreaking technologies, including software, embedded electronics, and data analytics, to support CNH's India business as well as its global product portfolio. CNH India serves the country through its Case IH, New Holland, and CASE Construction Equipment brands, delivering on the promise to provide world-class products of engineering excellence. The company has a robust network of 470+ dealers and over 1,000 touch points in India, demonstrating its strong and trusted presence.

Related Stories

Gold Stories

Next Story
Real Estate

Peninsula Land launches 19 luxury villas in Pune

Pune’s residential landscape is witnessing a shift as premium homebuyers increasingly seek larger spaces, privacy and independent living options beyond high-rise apartments. Addressing this demand, Peninsula Land Limited, part of the Ashok Piramal Group, has launched AshokVillas, an exclusive collection of 19 premium furnished villas in Gahunje, Pune.The development combines the independence of a standalone home with the convenience and security of a managed residential community. Designed around low-density horizontal living, AshokVillas offers residents private spaces while providing acces..

Next Story
Infrastructure Urban

MyBranch Expands South India Network with 16 Workspace Centres

MyBranch has expanded its South India presence with a 50,000 sq ft flexible workspace network comprising 16 centres across 14 cities in Andhra Pradesh, Karnataka, Tamil Nadu and Telangana.The expansion reflects growing demand for flexible office infrastructure as businesses establish regional teams, satellite offices and operations beyond traditional metropolitan markets. MyBranch’s network spans Bengaluru, Coimbatore, Guntur, Hanamkonda, Hubballi, Hyderabad, Madurai, Mangaluru, Rajahmundry, Salem, Tirupati, Vellore, Vijayawada and Visakhapatnam, with a large office space in Chennai also und..

Next Story
Building Material

Walplast Launches Moisture-Resistant Gypsum Plaster Solutions

Walplast Products Pvt. Ltd. has expanded its HomeSure GypEx portfolio with the launch of GypEx MoistShield and GypEx Gold, two gypsum plaster solutions designed to address moisture-prone applications and improve plastering efficiency.The new products have been developed in response to the growing demand for faster construction processes, improved material performance and consistent surface quality. The solutions aim to simplify interior plastering while addressing specific application requirements across construction environments.“Through HomeSure GypEx MoistShield and GypEx Gold, we are exp..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

SPECIAL OFFER
QR Code