Bridgestone India has further strengthened its presence in Hyderabad with the launch of four new flagship Select outlets, taking the total number of Select stores in the city to 46. These premium stores are aimed at delivering a modern, interactive tyre-buying and servicing experience to meet the rising demand for high-quality mobility solutions.

The Select outlets are designed to help customers make informed decisions with demonstrations that show the value of tyre services. This format blends product knowledge with service excellence, allowing customers to better understand the performance and safety impact of tyre care.

“Hyderabad is an important market for us, and we’re proud to expand this pioneering concept of Select stores in the city. Bridgestone is committed to provide superior Products and Services to customers in line with its mission of serving society with superior quality. At Bridgestone, we’ve consistently led in enhancing customer experience, and these stores will help customers in Hyderabad to make informed tyre choices tailored to their needs. It also offers our dealers a unique, differentiated format to drive more walk-ins. As tyres are the only point of contact between a vehicle and the road, the store is designed to offer customers premium products, services, and an elevated buying experience through its exclusive network,” said Hiroshi Yoshizane, Managing Director, Bridgestone India.

Bridgestone currently has over 3,200 dealers in India, including 820 Select outlets, spread across cities such as New Delhi, Ghaziabad, Bangalore, Kolhapur, Chennai, and Hyderabad. The Select format is part of Bridgestone’s strategy to modernise tyre retail and ensure customers receive premium service.

With a 20 per cent share in the passenger car aftermarket, Bridgestone India is focused on sustaining growth and market leadership. The company’s manufacturing units in Indore and Pune produce over 30,000 tyres daily. A planned investment of $85 million will expand annual production capacity from 10 million to 11.1 million tyres by 2029.

Flagship offerings such as the EV-ready Turanza 6i and the Dueler A/T for SUVs continue to see robust demand.