+
Sky City Mall Marks Father's Day with Digital Film
Company News

Sky City Mall Marks Father's Day with Digital Film

Sky City Mall, Oberoi Realty's newest retail destination, has launched a Father's Day digital film that celebrates the bond between fathers and their children while highlighting the evolving role of malls as experience-led destinations.

The campaign reflects the growing importance of retail destinations as spaces where shopping, dining, entertainment and social interactions come together to create memorable experiences for families. Through the film, Sky City Mall positions itself as a venue for meaningful moments and celebrations beyond traditional retail activity.

The narrative follows a father and son spending a day together at the mall, engaging in activities such as shopping, dining and entertainment. Through these interactions, the film portrays how everyday experiences can strengthen relationships and create lasting memories.

"At Oberoi Realty, we believe that our destinations are about much more than physical spaces; they are about the experiences and memories they enable," said Sarina Menezes, Senior Vice President – Marketing & Corporate Communications, Oberoi Realty. "Through this Father's Day film, we wanted to celebrate the special bond between fathers and their children while showcasing how our retail destinations bring people together through shopping, dining, entertainment and shared moments."

She added that the campaign reflects the company's focus on creating vibrant retail environments that encourage community engagement and become part of consumers' meaningful life experiences.

The film has been released across Oberoi Realty's and Sky City Mall's digital platforms as part of the Father's Day celebrations. The initiative also reinforces the company's strategy of positioning its retail assets as lifestyle destinations that combine commerce, leisure and community interaction.

Watch the film here: YouTube | Instagram

Sky City Mall, Oberoi Realty's newest retail destination, has launched a Father's Day digital film that celebrates the bond between fathers and their children while highlighting the evolving role of malls as experience-led destinations.The campaign reflects the growing importance of retail destinations as spaces where shopping, dining, entertainment and social interactions come together to create memorable experiences for families. Through the film, Sky City Mall positions itself as a venue for meaningful moments and celebrations beyond traditional retail activity.The narrative follows a father and son spending a day together at the mall, engaging in activities such as shopping, dining and entertainment. Through these interactions, the film portrays how everyday experiences can strengthen relationships and create lasting memories.At Oberoi Realty, we believe that our destinations are about much more than physical spaces; they are about the experiences and memories they enable, said Sarina Menezes, Senior Vice President – Marketing & Corporate Communications, Oberoi Realty. Through this Father's Day film, we wanted to celebrate the special bond between fathers and their children while showcasing how our retail destinations bring people together through shopping, dining, entertainment and shared moments.She added that the campaign reflects the company's focus on creating vibrant retail environments that encourage community engagement and become part of consumers' meaningful life experiences.The film has been released across Oberoi Realty's and Sky City Mall's digital platforms as part of the Father's Day celebrations. The initiative also reinforces the company's strategy of positioning its retail assets as lifestyle destinations that combine commerce, leisure and community interaction.Watch the film here: YouTube | Instagram

Related Stories

Next Story
Infrastructure Urban

BMW Ventures Secures Rs 249.83 Million (mn) Steel Orders

BMW Ventures Limited said it has secured two purchase orders totalling Rs 249.83 million (mn) from Lata Projects Limited for the supply of TMT steel FE-550D grade for three units of 800 megawatt (MW) capacity at the USCTPP Adani project. The orders were disclosed to the stock exchanges under Regulation 30 of the SEBI Listing Regulations and carry a contract value inclusive of all taxes.\n\nThe company stated that the orders will be executed within eight weeks from the date of the purchase orders and that the contract provides for 100 per cent advance payment with specified guarantees. The supp..

Next Story
Real Estate

Housing Sales Dip in Top Eight Cities in Q2, Pune and Bengaluru Hit Hard

Housing sales across the top eight cities fell six point one per cent year-on-year to 91,729 units in the April-June quarter from 97,674 a year earlier, PropTiger’s Real Insight Residential report showed. The moderation reflected seasonal pre-monsoon effects and heightened buyer caution amid the US-Iran conflict. New launches rose six per cent to 89,161 units. The impact was concentrated in technology-driven markets, with Pune and Bengaluru among the hardest hit. Pune recorded the steepest annual decline at 20.8 per cent, with sales falling to 12,642 units, while Ahmedabad declined 20.2 per ..

Next Story
Infrastructure Urban

India And ADB Sign US$230 Million Loan To Modernise Chennai Water

The Government of India and the Asian Development Bank (ADB) signed a US$230 million loan to modernise and expand water supply and sanitation infrastructure in Chennai. Saurabh Singh, Deputy Secretary, Department of Economic Affairs (DEA), signed on behalf of the Government of India and Mio Oka, Country Director of ADB’s India Resident Mission, signed for the lender. The engagement was guided by Baldeo Purushartha, Joint Secretary (ADB and Japan), DEA. The Chennai Climate-Resilient Water Security and Sewerage Project aims to improve access to safe and reliable water and sanitation citywide w..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

SPECIAL OFFER
QR Code