Morbi raises product prices by 10-15% due to increased production cost

31 Aug 2021 CW Team

Morbi, the largest cluster of the ceramic tiles industry in India, has decided to increase its product prices by nearly 10-15%.

The new costs would be in effect from 1st September 2021. The group decided to raise the prices because of the increase in the cost of production like raw materials, coal, natural gas, transportation.

Gujarat Gas Limited (GGL) increased the natural gas cost provided to Morbi and Surendranagar's sanitaryware and ceramic units. GGL hiked the minimum guaranteed offtake (MGO) rate for three months to 4.37 per SCM ( excluding taxes).

Nearly 100 vitrified tile making units have been closed to improve production. Starting September 1, additional 200 units manufacturing wall tiles would be shut for a month.

Mukesh Kundariya, president of vitrified tiles division, Morbi Ceramic Association (MCA), told the media that prices for vitrified tiles have increased by Rs 2 per square foot.

Nilesh Jetpariya, president of, wall tiles division, MCA, said the wall tile price is increased to Rs 15 per box with every box holding 10 foot wall tiles. One box of wall tiles costs Rs 100.

The Morbi tiles industry covers 800 tile factories, and their polished tiles are the most exported products from other types of tiles.

Every year, 20 new factories are developed, and the number grows each year.

Image Source

Also read: Ceramic tiles industry: China’s loss is India’s gain

Real Estate

04 Aug 2026

LML Realty Launches Cinema Campaign on Industrial Vision

LML Realty has launched a cinema advertising campaign in partnership with PVR INOX across 81 screens in Gurugram and Faridabad, showcasing the brand’s transformation from a mobility icon to an industrial infrastructure developer.The campaign features a cinematic brand film tracing LML’s journey since 1972, beginning with its iconic scooters and highlighting its evolution into creating infrastructure solutions that support India’s manufacturing growth.The film focuses on LML Industrial Park at Jhirka Valley, the company’s flagship industrial development approved under the Haryana Govern..

IIM Ahmedabad Publishes Case Study on HoABL’s Business Model

The Indian Institute of Management Ahmedabad (IIMA) has published a case study on The House of Abhinandan Lodha (HoABL), examining the company’s digital-first consumer journey and business model that created India’s branded land category.Titled “HoABL: Ready for Scaling Up”, the case study has been published by the IIMA Case Centre and co-authored by Sourav Borah, Associate Professor of Marketing at IIMA, and Dr Aparna Kansal of IMT Ghaziabad. IIMA case studies are used across management and executive education programmes to help students and business leaders analyse strategic decision..

Advait Energy and MEIL Partner for Energy Transition Projects

Advait Energy Transitions Limited (AETL) and Manipal Energy Infratech Limited (MEIL), a company of The Manipal Group, have entered into a strategic Memorandum of Understanding (MoU) to collaborate on power and energy transition opportunities across India and international markets.The partnership aims to combine AETL’s expertise in innovative energy technologies and manufacturing with MEIL’s EPC execution capabilities and project management experience. The collaboration will focus on opportunities across Power Transmission & Distribution, Renewable Energy, Battery Energy Storage Systems..