LG, Kia Unveil AI Mobility Concept at 2025 Seoul Mobility Show

08 Apr 2025 CW Team

The partnership, formalised through a Memorandum of Understanding (MoU), showcases a shared vision of mobility as an extension of smart living. Together, LG and Kia are pushing boundaries by transforming vehicles into fully integrated lifestyle environments.

A Home on Wheels The Spielraum concept features two adaptable cabin experiences:

Spielraum Studio – Designed for entrepreneurs on the move, this mobile workspace integrates LG’s modular Styler, a smart mirror, and even a coffee machine. The system leverages AI-powered assistance to manage daily routines, offering services like personalised clothing care based on user schedules.

Spielraum Glow – Built for leisure lovers, this variant caters to the car camping and picnic trend with built-in refrigerator, Lightwave oven, and wine cellar, all enhanced by LG’s signature MoodUP™ panels that adjust cabin lighting to match the user’s mood or style.

AI-Powered Connectivity At the core of this innovation is LG ThinQ ON™, an AI-powered smart hub that provides real-time interaction, automated appliance control, and lifestyle assistance. Using generative AI, it delivers conversational support, manages schedules, and connects with external services like restaurant reservations, laundry, and food delivery—all from within the vehicle.

A Vision for Affectionate Intelligence The Spielraum marks another step in LG’s broader strategy, building on its LG Mobility Experience (MX) platform launched at CES 2025. This initiative extends the company’s AI solutions beyond home environments into commercial and mobile settings, championing its philosophy of Affectionate Intelligence—technology that anticipates and enhances individual lifestyles through thoughtful personalisation.

Mr. Lyu Jae-cheol, President of LG Home Appliance & Air Solution Company, stated: "We are excited to bring our advanced AI space solutions to the PBV market through this collaboration with Kia. This initiative enables LG to expand its AI-powered lifestyle innovations beyond homes into the broader mobility space."

With the Spielraum concept, LG and Kia are not only showcasing the future of smart mobility but also laying the groundwork for AI-integrated living on the move, reshaping how we perceive and experience personal transport.

LG Electronics has teamed up with Kia to unveil a cutting-edge concept in AI-powered mobility—the Spielraum concept car—at the 2025 Seoul Mobility Show. This collaboration aims to redefine the in-vehicle experience, blending LG’s intelligent home technologies with Kia’s Platform Beyond Vehicle (PBV) architecture to create personalised, multifunctional mobile spaces. The partnership, formalised through a Memorandum of Understanding (MoU), showcases a shared vision of mobility as an extension of smart living. Together, LG and Kia are pushing boundaries by transforming vehicles into fully integrated lifestyle environments. A Home on Wheels The Spielraum concept features two adaptable cabin experiences: Spielraum Studio – Designed for entrepreneurs on the move, this mobile workspace integrates LG’s modular Styler, a smart mirror, and even a coffee machine. The system leverages AI-powered assistance to manage daily routines, offering services like personalised clothing care based on user schedules. Spielraum Glow – Built for leisure lovers, this variant caters to the car camping and picnic trend with built-in refrigerator, Lightwave oven, and wine cellar, all enhanced by LG’s signature MoodUP™ panels that adjust cabin lighting to match the user’s mood or style. AI-Powered Connectivity At the core of this innovation is LG ThinQ ON™, an AI-powered smart hub that provides real-time interaction, automated appliance control, and lifestyle assistance. Using generative AI, it delivers conversational support, manages schedules, and connects with external services like restaurant reservations, laundry, and food delivery—all from within the vehicle. A Vision for Affectionate Intelligence The Spielraum marks another step in LG’s broader strategy, building on its LG Mobility Experience (MX) platform launched at CES 2025. This initiative extends the company’s AI solutions beyond home environments into commercial and mobile settings, championing its philosophy of Affectionate Intelligence—technology that anticipates and enhances individual lifestyles through thoughtful personalisation. Mr. Lyu Jae-cheol, President of LG Home Appliance & Air Solution Company, stated: We are excited to bring our advanced AI space solutions to the PBV market through this collaboration with Kia. This initiative enables LG to expand its AI-powered lifestyle innovations beyond homes into the broader mobility space. With the Spielraum concept, LG and Kia are not only showcasing the future of smart mobility but also laying the groundwork for AI-integrated living on the move, reshaping how we perceive and experience personal transport.

Infrastructure Transport

28 Oct 2025

Smart Roads, Smarter India

India’s infrastructure boom is not only about laying more kilometres of highways – it’s about building them smarter, safer and more sustainably. From drones mapping fragile Himalayan slopes to 3D machine-controlled graders reducing human error, technology is steadily reshaping the way projects are planned and executed. Yet, the journey towards digitisation remains complex, demanding not just capital but also coordination, training and vision.Until recently, engineers largely depended on Survey of India toposheets and traditional survey methods like total stations or DGPS to prepare detai..

Real Estate

28 Oct 2025

What Does DCPR 2034 Mean?

The Maharashtra government has eased approval norms for high-rise buildings under DCPR 2034, enabling the municipal commissioner to sanction projects up to 180 m on large plots. This change is expected to streamline approvals, reduce procedural delays and accelerate redevelopment, drawing reactions from developers, planners and industry experts about its implications for Mumbai’s vertical growth.Under the revised DCPR 2034 rules, buildings on plots of 2,000 sq m or more can now be approved up to 180 m by the municipal commissioner, provided structural and geotechnical reports are certified b..

Infrastructure Urban

28 Oct 2025

Driving Infrastructure Forward with Trustworthy AI

At its Year in Infrastructure 2025 conference in Amsterdam, Bentley Systems reaffirmed its vision for trustworthy AI and connected digital ecosystems shaping the future of infrastructure engineering. The company unveiled AI-powered design applications and Bentley Infrastructure Cloud Connect, a unifying platform connecting data, workflows and professionals across the project lifecycle.“AI is poised to transform infrastructure,” said Nicholas Cumins, CEO, Bentley Systems. “At Bentley, our vision is for AI to empower engineers – not replace them. Trustworthy AI, built on infrastruct..