+
Perkins appoints Vicki Reeves as channel development director
ECONOMY & POLICY

Perkins appoints Vicki Reeves as channel development director

Effective January 1, 2024, Vicki Reeves will become the new global marketing and channel development director for the Perkins brand, responsible for defining and delivering the global marketing plan.

Vicki, who recently served as product support director, will also lead the global Perkins Distributor Excellence programme and deliver the marketing and rental strategies.

?With her deep expertise in marketing, the NPI process and distributor excellence, Vicki is an excellent fit for this position,? said Jaz Gill, vice president and general manager of global sales, marketing, service and parts. ?Throughout her career, Vicki has exhibited the ability to create an engaged team and lasting customer relationships while delivering on her commitments ? all of which are vital characteristics for our marketing and channel development director, so I?m delighted to have her join my team.

Based out of the Peterborough, UK site, Vicki stated: ?I?m passionate about how we market our products and services and create a positive experience for our customers and end users, so when the opportunity arose to lead the marketing and channel development team, I jumped at the chance.

?With new industrial engines and advanced power solutions rolling out around the world and leading service and support options offered by our distributors, 2024 is set to be an exciting year for the Perkins brand.?

Vicki takes over as global marketing and channel development director from Jason Kern, who retires from the business on December 31, 2023, after 36 years? service, to spend more time with his family, serve his community, and travel around the U.S. in his airplane.

Effective January 1, 2024, Vicki Reeves will become the new global marketing and channel development director for the Perkins brand, responsible for defining and delivering the global marketing plan. Vicki, who recently served as product support director, will also lead the global Perkins Distributor Excellence programme and deliver the marketing and rental strategies. ?With her deep expertise in marketing, the NPI process and distributor excellence, Vicki is an excellent fit for this position,? said Jaz Gill, vice president and general manager of global sales, marketing, service and parts. ?Throughout her career, Vicki has exhibited the ability to create an engaged team and lasting customer relationships while delivering on her commitments ? all of which are vital characteristics for our marketing and channel development director, so I?m delighted to have her join my team. Based out of the Peterborough, UK site, Vicki stated: ?I?m passionate about how we market our products and services and create a positive experience for our customers and end users, so when the opportunity arose to lead the marketing and channel development team, I jumped at the chance. ?With new industrial engines and advanced power solutions rolling out around the world and leading service and support options offered by our distributors, 2024 is set to be an exciting year for the Perkins brand.? Vicki takes over as global marketing and channel development director from Jason Kern, who retires from the business on December 31, 2023, after 36 years? service, to spend more time with his family, serve his community, and travel around the U.S. in his airplane.

Related Stories

Gold Stories

Next Story
Infrastructure Urban

NABARD Holds Seminar on Vigilance, Integrity and Good Governance

National Bank for Agriculture and Rural Development (NABARD) organised a seminar on “Vigilance: Strengthening Integrity and Good Governance” on 25 August 2026 at its Head Office in Mumbai as part of the ongoing Vigilance Awareness Campaign 2026 being observed from 17 August to 16 November 2026, with the theme “Probity for Prosperity."" The seminar was graced by Suresh N Patel, Former Central Vigilance Commissioner, Government of India, as the chief guest and keynote speaker.  The programme was attended by G S Rawat, Deputy Managing Director, Dr Ajay K Sood, Deputy Managing Dire..

Next Story
Equipment

XCMG Unveils World's First 14,000-Ton Ring Crane for Heavy Lifting

XCMG has announced that the first main unit of the world's first 14,000-ton ring crane has rolled off the production line, marking a historic breakthrough in ultra-heavy lifting technology. Jointly developed by XCMG and Sinopec Heavy Lifting & Transportation Co., Ltd., the crane will be the largest-capacity ring crane ever built, setting a new benchmark for major construction projects worldwide.The crane features a modular configuration comprising two main units that work in tandem. The first main unit has completed final assembly and can independently perform lifting operations. Once both..

Next Story
Infrastructure Urban

Thriveni Logistics orders 200 tip trailers from Jagdamba trailers

Jagdamba Trailers (JTPL), one of India’s growing trailer manufacturers, has secured a significant order for 200 Tip Trailers from Thriveni Transport and Logistics Pvt. Ltd., a leading mining and logistics company serving operations across India and overseas.The order, placed for iron ore transportation, is a major milestone for JTPL, particularly as the company secured the business after competing with more than 10 established trailer manufacturers. It also strengthens an already successful relationship between the two companies. Approximately one and a half years ago, Thriveni Transport and..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

SPECIAL OFFER
QR Code