+
Cemex Invests in OPTIMITIVE to Drive AI-Powered Optimisation
Company News

Cemex Invests in OPTIMITIVE to Drive AI-Powered Optimisation

Global building materials giant Cemex, through its corporate venture capital arm Cemex Ventures, has made a strategic investment in Spanish tech company OPTIMITIVE, reinforcing their ongoing collaboration to advance AI-driven industrial optimisation. The investment builds upon the success of OPTIBAT, OPTIMITIVE’s flagship real-time optimisation platform powered by closed-loop artificial intelligence.
Having already delivered notable gains in energy efficiency and sustainability at Cemex facilities across Europe and the U.S., OPTIBAT will now be scaled company-wide. This move aligns with Cemex’s “Digital Innovation in Motion” ecosystem and supports its broader “Future in Action” program aimed at achieving net-zero CO₂ emissions.
“OPTIMITIVE has demonstrated measurable value in diverse industries, and their AI-driven capabilities align perfectly with our vision for a more efficient and sustainable production model,” said Alfredo Carrato, head of Investment and Open Innovation at Cemex Ventures. “Their results in projects with Cemex have been impressive, making this partnership a natural next step.”
Fernando de la Prida, CEO of OPTIMITIVE, remarked, “From the start, we believed in a long-term partnership with Cemex. Their commitment to innovation and carbon reduction reflects the confidence they place in OPTIBAT and the value it delivers to their operations.”
OPTIMITIVE, headquartered in Vitoria-Gasteiz, Spain, boasts a strong cross-industry client base and continues to lead in the deployment of real-time AI solutions that boost operational efficiency and cut energy use—advancing the decarbonization goals of heavy industry sectors.

Global building materials giant Cemex, through its corporate venture capital arm Cemex Ventures, has made a strategic investment in Spanish tech company OPTIMITIVE, reinforcing their ongoing collaboration to advance AI-driven industrial optimisation. The investment builds upon the success of OPTIBAT, OPTIMITIVE’s flagship real-time optimisation platform powered by closed-loop artificial intelligence.Having already delivered notable gains in energy efficiency and sustainability at Cemex facilities across Europe and the U.S., OPTIBAT will now be scaled company-wide. This move aligns with Cemex’s “Digital Innovation in Motion” ecosystem and supports its broader “Future in Action” program aimed at achieving net-zero CO₂ emissions.“OPTIMITIVE has demonstrated measurable value in diverse industries, and their AI-driven capabilities align perfectly with our vision for a more efficient and sustainable production model,” said Alfredo Carrato, head of Investment and Open Innovation at Cemex Ventures. “Their results in projects with Cemex have been impressive, making this partnership a natural next step.”Fernando de la Prida, CEO of OPTIMITIVE, remarked, “From the start, we believed in a long-term partnership with Cemex. Their commitment to innovation and carbon reduction reflects the confidence they place in OPTIBAT and the value it delivers to their operations.”OPTIMITIVE, headquartered in Vitoria-Gasteiz, Spain, boasts a strong cross-industry client base and continues to lead in the deployment of real-time AI solutions that boost operational efficiency and cut energy use—advancing the decarbonization goals of heavy industry sectors.

Related Stories

Gold Stories

Next Story
Products

Interio by Godrej launches modular workplace solutions

Interio by Godrej has launched Workscapes, a modular workplace solutions category designed to help organisations configure and adapt workspaces to changing requirements. The portfolio combines mobile and compatible furniture and support elements that can be rearranged across different work modes without changes to fixed layouts.Workscapes includes Collaboration Tables, Privacy Solutions, Mobile Markerboards and Space Dividers, Power Solutions, Storage and Support Elements, Meeting and Presentation Tools, and Seating Elements. The range is designed for focused work, collaboration, informal disc..

Next Story
Infrastructure Urban

CAFE-III Gives Auto Industry Investment Clarity

The government’s new Corporate Average Fuel Economy (CAFE-III) norms have provided the automobile industry with a clearer framework for technology investments, according to industry representatives. The framework seeks to balance environmental objectives with flexibility for manufacturers while encouraging the adoption of flex-fuel vehicles and biofuels. Society of Indian Automobile Manufacturers (SIAM) President Shenu Agarwal said the five-year framework would give automakers greater predictability to plan investments and accelerate innovation. He said the regulation established annual targ..

Next Story
Infrastructure Energy

Mines Ministry to Auction Two Offshore Mineral Blocks in Andaman Sea

The Ministry of Mines will launch an auction of two offshore mineral blocks in the Andaman Sea on Thursday, seeking to unlock India’s offshore mineral potential and strengthen long-term mineral resource security. The blocks will be offered under a composite licence, which permits exploration and development activities in accordance with the applicable regulatory framework. The ministry said the auction was intended to encourage systematic exploration, attract investment and promote the use of advanced technologies for offshore mineral exploration and development. The initiative is also aimed..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

SPECIAL OFFER
QR Code