Electrification and smart hydraulics anchor our strategy

19 Jan 2026 CW Team

- BV Ramesh, Managing Director, and Sheshadri Raman, Chief Business officer, Mobile Applications, Bosch Rexroth (India), speak on digitalisation that is influencing Bosch Rexroth’s product direction.

What are the key themes being highlighted at your pavilion this year?

BV Ramesh (BVR): Our displays are centred on electrification, simplified engineering, smart hydraulics and automation. These themes directly support the transformation of mobile machines, helping customers improve efficiency, sustainability and competitiveness in their respective markets.

How is digitalisation influencing Rexroth’s product direction?

Sheshadri Raman (SR): Digitalisation is fundamentally about optimisation. Across our portfolio, the common thread is enabling machines to sense, learn and adapt. By selectively capturing the right signals and data, machines can improve efficiency and deliver better outcomes for end users. We focus on filtering what truly adds value rather than collecting data for its own sake.

What are the key challenges from an Indian component manufacturing perspective?

BVR: India is an extremely cost-competitive market. Our customers must compete with the most efficient machines globally, including those from neighbouring regions. This makes it essential for us to offer India-relevant product portfolios that balance performance, cost and reliability. To achieve this, we are expanding both engineering capabilities and manufacturing capacity within India.

Can you elaborate on Bosch Rexroth’s manufacturing footprint in India?

BVR: Bosch Rexroth has been present in India for nearly 50 years. We operate two state-of-the-art manufacturing facilities — one in Bengaluru and one in Ahmedabad. We are currently expanding capacity and increasing the localisation of India-relevant products. The goal is to manufacture more solutions in India, for India, while maintaining global quality benchmarks.

How do you view the outlook for the construction equipment market? What is your market strategy in India?

BVR: We see the last several years — and the next decade or more — as an infrastructure-led growth phase. Large investments in infrastructure, urbanisation, digitisation and agricultural linkages are reshaping demand. From our perspective, this translates into sustained double-digit growth potential over the next five to seven years, and possibly beyond.

Bosch Rexroth has long been synonymous with hydraulics and automation. Our strategy is to reinforce this positioning through innovation-led engagement at platforms like Excon. In many cases, we are the first choice for customers when it comes to hydraulic and automation solutions. As a tier I supplier, our role is to stand behind customers and support whatever machine or solution they want to build.

How does sustainability factor into your solutions for mobile machinery?

BVR: Our purpose is clear — we move industries to make our planet a better place. Over the last decade, we have evolved from supplying standalone hydraulic components to delivering integrated solutions that improve energy efficiency and reduce environmental impact. Sustainability is embedded not only in our products but in how those products enable cleaner, more efficient machines.

- BV Ramesh, Managing Director, and Sheshadri Raman, Chief Business officer, Mobile Applications, Bosch Rexroth (India), speak on digitalisation that is influencing Bosch Rexroth’s product direction.What are the key themes being highlighted at your pavilion this year?BV Ramesh (BVR): Our displays are centred on electrification, simplified engineering, smart hydraulics and automation. These themes directly support the transformation of mobile machines, helping customers improve efficiency, sustainability and competitiveness in their respective markets.How is digitalisation influencing Rexroth’s product direction?Sheshadri Raman (SR): Digitalisation is fundamentally about optimisation. Across our portfolio, the common thread is enabling machines to sense, learn and adapt. By selectively capturing the right signals and data, machines can improve efficiency and deliver better outcomes for end users. We focus on filtering what truly adds value rather than collecting data for its own sake.What are the key challenges from an Indian component manufacturing perspective?BVR: India is an extremely cost-competitive market. Our customers must compete with the most efficient machines globally, including those from neighbouring regions. This makes it essential for us to offer India-relevant product portfolios that balance performance, cost and reliability. To achieve this, we are expanding both engineering capabilities and manufacturing capacity within India.Can you elaborate on Bosch Rexroth’s manufacturing footprint in India?BVR: Bosch Rexroth has been present in India for nearly 50 years. We operate two state-of-the-art manufacturing facilities — one in Bengaluru and one in Ahmedabad. We are currently expanding capacity and increasing the localisation of India-relevant products. The goal is to manufacture more solutions in India, for India, while maintaining global quality benchmarks.How do you view the outlook for the construction equipment market? What is your market strategy in India?BVR: We see the last several years — and the next decade or more — as an infrastructure-led growth phase. Large investments in infrastructure, urbanisation, digitisation and agricultural linkages are reshaping demand. From our perspective, this translates into sustained double-digit growth potential over the next five to seven years, and possibly beyond.Bosch Rexroth has long been synonymous with hydraulics and automation. Our strategy is to reinforce this positioning through innovation-led engagement at platforms like Excon. In many cases, we are the first choice for customers when it comes to hydraulic and automation solutions. As a tier I supplier, our role is to stand behind customers and support whatever machine or solution they want to build.How does sustainability factor into your solutions for mobile machinery?BVR: Our purpose is clear — we move industries to make our planet a better place. Over the last decade, we have evolved from supplying standalone hydraulic components to delivering integrated solutions that improve energy efficiency and reduce environmental impact. Sustainability is embedded not only in our products but in how those products enable cleaner, more efficient machines.

Technology

29 Jul 2026

AI-Enabled Workflows Lift Profitability and Productivity

Organisations modernising frontline workflows with artificial intelligence, automation and real-time data are reporting stronger financial performance, higher productivity and improved employee engagement, according to a global study by Zebra Technologies and Oxford Economics.The research covered 1,000 senior leaders across retail, manufacturing, transportation and logistics in the US, Mexico, the UK, Germany, India, Japan, Australia and New Zealand.In transportation and logistics, 54 per cent of companies that improved picking and packing operations reported faster operational performance, wh..

Real Estate

29 Jul 2026

India Leads Global AI Readiness but Implementation Lags

Indian companies lead global averages across all eight artificial intelligence readiness indicators tracked by JLL, but only 19 per cent have started making changes to their workplaces, according to the JLL 2026 Future of Work Survey.The study found that 77 per cent of Indian business leaders expect AI to change their office requirements, creating a 58-percentage-point gap between awareness and implementation. The survey covered more than 2,200 CEOs, CFOs and real estate leaders across 21 countries during the first quarter of 2026.Despite concerns over automation, 58 per cent of Indian leaders..

Equipment

29 Jul 2026

Three WOLFF Cranes Build Riyadh Cable-Stayed Bridges

Three WOLFF 180 B luffing jib cranes are supporting the construction of two cable-stayed bridges alongside the existing Wadi Laban Bridge in Riyadh, Saudi Arabia. The project is being developed for the Royal Commission for Riyadh City and executed by the ICRC joint venture comprising IC Ictas and Al Rashid Trading & Contracting Company.The cranes are handling lifting operations including formwork, reinforcement, concrete placement, work platforms, surveying equipment and other construction materials. Each crane is fitted with a 40 m jib, reaches a hook height of 157 m and offers a maximum ..